Parature Wins 2010 CRM Excellence Award from Customer Interaction Solutions Magazine

By Patrick Barnard, Senior Web Editor, TMCnet

Customer support software provider Parature has won a 2010 CRM Excellence Award from Technology Marketing Corporation's Customer Interaction Solutions magazine.

The company won for its Parature Customer Service software, a completely customizable, cloud-based solution that combines a Web portal with customer self-service modules such as knowledge base (i.e. FAQ), Web forums, a download module providing access to data sheets and other documents, and, optionally, Web chat, thus enabling customers to answer their own questions quickly and easily, without having to wait on hold for a live agent, or giving them access to live agents via Web chat as needed. The solution also offers customer-generated ticketing - plus it serves as a central repository of customer data which organizations can package into detailed reports and analyze to arrive at, and support, key business decisions.

"Parature (News - Alert) is honored to be a recipient of this prestigious CRM Excellence Award,' said Parature CEO, Tim Davenport in a release. "Parature is committed to setting the standard of customer service success for organizations worldwide with our customer service software suite that can manage all the support needs of any organization. Parature will continue to bring the most innovative products to market; providing the smartest, most efficient way for organizations to support their customers."

"The Eleventh Annual CRM Excellence Awards has recognized Parature for being a true CRM partner to its customers and clients," added Rich Tehrani (News - Alert), CEO, TMC. "Parature has demonstrated to the editors of Customer Interaction Solutions that Parature Customer Service software has demonstrated the processes of their clients' businesses by streamlining and facilitating the flow of information needed for companies to retain their most precious asset…their customers."

Winners of the CRM Excellence Awards are chosen on the basis of their product or service's ability to help extend and expand the customer relationship to become all encompassing, covering the entire enterprise and the entire lifetime of the customer.

The full list of 2010 CRM Excellence Award winners is split between the May and June 2010 issues of Customer Interaction Solutions magazine.

(source: http://www.tmcnet.com/channels/customer-support-software/articles/81528-parature-wins-2010-crm-excellence-award-from-customer.htm)