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CIS: December 01, 2009 eNewsLetter
December 01, 2009

CRM Manager Reports Successful Customer Adds for 2009

By David Sims, TMCnet Contributing Editor

CRM manager, which describes itself as a software-as-a-service implementation and integration firm, has announced the doubling of its customer base since 2008, signing agreements with more than 100 new customers in 2009.




Andy Atkins, founder and CEO of CRM manager, attributed part of the success to the fact that companies of all sizes are become more versed in the immediate value of cloud computing, and are looking for products which go beyond traditional sales and marketing tools. 

With Salesforce.com (News - Alert), Atkins said that the company has added expertise beyond SFA to include service and support solutions, portals, integration services and Force.com platform development. 

“In addition, we entered into a strategic relationship with Google (News - Alert) to provide implementation and consulting services for their Google Enterprise Apps,” Atkins added. 

In May, CRM manager was on track to continue to enhance its consulting services practice for helping nonprofit organizations to more efficiently share and manage information with and about their donors, volunteers and clients.

Atkins said that his company has also entered into partnerships with many AppExchange providers who offer applications that integrate with Salesforce.com.

This product line expansion and the building of expertise in these areas, company officials say, has allowed CRM manager to expand their customer base beyond the traditional corporate or mid-market accounts... servicing divisions of enterprise accounts in the region, including an expanded vertical market focus on technology, chemical and healthcare industries with specific concentration on healthcare providers and device manufacturers, company officials said.

The company is developing several new Force.com applications for the AppExchange. “It's an exciting time for our company,” Atkins said.

With what Atkins called a substantial emphasis on cost management and increasing pressures on technology budgets due to the economy, a large number of companies are also turning to CRM manager for consulting in order to enhance and evolve their cloud applications. “Nearly 70 percent of our customers are currently participating in our ongoing consulting plan,” he added.

David Sims is a contributing editor for TMCnet. To read more of David’s articles, please visit his columnist page. He also blogs for TMCnet here.

Edited by Kelly McGuire

(source: http://call-center-software.tmcnet.com/topics/call-center-solutions/articles/70001-crm-manager-reports-successful-customer-adds-2009.htm)








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