January 21, 2011
Boston Scientific Distributes CRM Products in JapanBy Anuradha Shukla, TMCnet Contributor Boston Scientific Corporation’s subsidiary, Boston Scientific Japan K.K., has inked a deal with Fukuda Denshi Co., Ltd. to market and sell its cardiac rhythm management (CRM) devices and accessories throughout Japan. Boston Scientific develops implantable devices used to treat cardiac arrhythmias (abnormal heart rhythms), sudden cardiac arrest and heart failure. The company's advanced product portfolio includes pacemakers, implantable cardioverter defibrillators (ICDs), cardiac resynchronization therapy defibrillators (CRT-Ds), cardiac leads and patient management systems. Fukuda Denshi specializes in the research and development, manufacture and sale of medical electronics equipment. The distribution will begin this quarter. Fukuda Denshi's extensive sales resources, distribution network and service capabilities will complement Boston Scientific's existing sales and marketing organization. This agreement will also allow the company to reach significantly more accounts and expand the service it offers to its customers in Japan. "We are pleased to reach agreement with Fukuda Denshi to distribute our CRM products in Japan," said Maulik Nanavaty, president of Boston Scientific Japan. "Our enhanced sales, distribution and service capabilities will help us better serve Japanese physicians and their patients while broadening our reach and growing our market share in this important market. Fukuda Denshi has been an established player in Japan for more than 70 years, with a proven track record and a long and successful history of delivering results. We look forward to a successful partnership with them." In another announcement Boston Scientific informed the signing of a definitive merger agreement, under which the Company will acquire Atritech, Inc., a privately held company based in Plymouth, Minnesota. Want to learn more about the latest in communications & technology? Then be sure to attend ITEXPO East 2011, taking place Feb 2-4, 2011, in Miami. ITEXPO (News - Alert) offers an educational program to help corporate decision makers select the right IP-based voice, video, fax and unified communications solutions to improve their operations. It's also where service providers learn how to profitably roll out the services their subscribers are clamoring for – and where resellers can learn about new growth opportunities. To register, click here. Anuradha Shukla is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page. Edited by Janice McDuffee (source: http://it.tmcnet.com/topics/it/articles/137094-boston-scientific-distributes-crm-products-japan.htm) |