[May 03, 2016] |
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Global Carrier Digital Communications Market Report 2016: Agility in Innovative Use Cases will Maximize Service Provider Opportunities - Research and Markets
Research and Markets has announced the addition of the "Carrier
Digital Communications: Agility in Innovative Use Cases will Maximize
Service Provider Opportunities" report to their offering.
Over the top (OTT) messaging leaders are rapidly evolving their key
mobile messaging application interfaces to new voice and video
communications, with revenue dilution implications for carriers
worldwide. The progress made in mobile IP voice and video this year
alone from key OTT players such as Facebook and Google (News - Alert) is a clear
indication of heightened mobile communications competitive pressure from
these new players in 2016 and beyond.
Operators have picked up the pace with the deployment of new digital
communications technologies such as VoLTE ,Wi-Fi Calling and WebRTC.
Despite its slow growth to date, Rich Communications Services (RCS) may
turn out to be mobile operators' best-bet in offsetting the OTT
competition, supported by large industry partners.
Few carriers are giving enough thought to the B2B2C opportunities
implicit in WebRTC and far too many continue to view the technology as a
threat to their existing calling business, as opposed to an opportunity
for external monetization. We believe that provisioning easy-to-access
developer tools and WebRTC APIs for in-browser communications has the
potential to revolutionize the carrier wholesale business on a whole new
digital level.
b>Key Findings
- Telcos are focusing on Rich Communications Services (RCS) opportunity,
which is charged as a premium VAS or as part of a standard mobile
communications package, in order to combat the mounting mobile
communications competitive pressure from OTT players. Carriers in the
US, APAC and Europe are looking to align VoLTE capabilities with RCS for
more advanced IP communication services.
- Wi-Fi calling has been launched by a large number of different
industry participants including mobile incumbents, cable and
fixed-players, with a wide variation in use case. The operators are
positioning Wi-Fi calling as a cheaper alternative for cellular calling
to avoid high roaming costs and markets as coverage enhancement
value-add, especially for indoor calling.
- Companies such as Telenor, ATandT and Telefonica (News - Alert) are experimenting
with Web browser-based, real-time communications for voice and video
communications. Provisioning easy-to-access developer tools and WebRTC
APIs for in-browser communications has the potential to revolutionize
the carrier wholesale business on a whole new digital level.
Key Topics Covered:
Section 1: The carrier digital communications imperative
- Mobile messaging
- Mobile voice
- Mobile video
Section 2: Digital communications technology trends
- VoLTE
- Wi-Fi calling
- WebRTC
Section 3: Digital communications carrier deployments and case studies
- RCS deployments to date and next steps
- Case study: SK Telecom joyn.T
- Case study: T-Mobile (News - Alert) US Advanced Messaging
- Wi-Fi calling deployments to date and next steps
- Case study: EE Wi-Fi Calling
- Case study: Cablevision Freewheel
- WebRTC use cases
- Case study: ATandT Enhanced WebRTC API
- Case study: Telefonica's TokBox (News - Alert) Leverage
- Mesh networking deployments to date
Section 4: What's next for digital communications?
- Competitive digital communications solutions
- Digital communications opportunities for carriers
Section 5: Key findings and recommendations
- Key finding
- Recommendations
- Appendices
- Acronyms and definitions
- Companies mentioned
For more information visit http://www.researchandmarkets.com/research/lx3s54/carrier_digital
View source version on businesswire.com: http://www.businesswire.com/news/home/20160503006891/en/
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