| INTERNET GROWTH: Beyond Dreams Of Abundance BY
BROUGH TURNER
The Internet is experiencing explosive growth, but will it can it
continue? And if so, how will this growth be funded? Before proceeding, lets touch
on a more basic question: What exactly is the Internet? Today, the Internet is an
interconnected mesh of thousands of independently managed networks. It includes perhaps
5,000 distinct service provider networks and an untold number of private corporate
networks providing service to tens of millions of people. This mesh is in a constant state
of flux because of continuous growth and the autonomous actions of its numerous
participants.
The Internet can best be viewed as a multi-tiered entity, comprising public Network
Access Points (NAPs), national backbone carriers, regional carriers, local and national
Internet Service Providers (ISPs), corporate and institutional networks, and individual
users. Activity at each level impacts how the Internet as a whole evolves. And, as
well see, new tiers, overlays, and specialty service categories are emerging.
Typically, entities at one level buy Internet connectivity from service providers at a
higher level. At the top level, there are competing providers of Internet backbone
service. Before the National Science Foundation shut down its original Internet backbone
in 1995, they defined a set of interchange points, the NAPs mentioned above, where
commercial backbone providers exchange messages destined for computers that are connected
to their competitors backbones. The summer 1996 issue of the Boardwatch Directory of
Internet Service Providers listed 9 national backbones. By the fall issue there were 14.
As this is written, there are 40 national backbone networks identified at www.boardwatch.
com/isp/backbone.html.
BACKBONE CONSOLIDATION WHAT?
Two years ago, many people were predicting an imminent shakeout and massive consolidation
among ISPs. There have certainly been acquisitions, but the total number of ISPs continues
to grow to over 4,500 at the latest count. Todays predictions are for
consolidation in the Internet backbone, with one or a few players emerging with near
monopoly control. Attention is focused on WorldCom. With the UUNET backbone and extensive
fiber lines, WorldCom was already a major Internet backbone provider by the end of 1996.
Then in 1997, WorldCom successfully acquired the backbone networks of Compuserve and AOL
(while giving Compuserves retail customers to AOL as part of a three-way deal). With
WorldComs impending purchase of MCI, commentators woke up and started predicting
drastic consolidation in the backbone even monopoly control by WorldCom/UUNET.
But in any growing market or industry, real business consolidation doesnt
actually occur until growth rates slow. As long as the rate of growth holds up, individual
acquisitions are offset by the emergence of new players and new approaches to the market.
Indeed, while a WorldCom/MCI merger might carry close to 50 percent of todays
Internet backbone traffic, new players are rapidly emerging, many with new approaches.
Qwest is laying enormous quantities of fiber and leasing it to any backbone provider they
can find (AGIS, CRL Networks,
). In addition, they have announced voice-over-IP in
head-to-head competition with traditional long-distance carriers. Sprint, with roughly
23,000 miles of fiber in the ground since the mid-80s, is rapidly retrofitting their
network with Wavelength Division Multiplexing (WDM) equipment. Their current WDM equipment
multiplies fiber capacity by a factor of 16 the equivalent of another 350,000 miles
of channel capacity added to Sprints original network without a backhoe! Who
knows what AT&T has in the ground? Or when their new management will figure out what
to do with it! Looking forward three to six years, there are some enormous potential
networks in the offing, including multiple competing satellite systems and global fiber
schemes like Project Oxygen.
At the same time, totally new approaches to improved backbone performance are emerging.
For example, caching schemes leverage the low cost of disk storage to store copies of
popular pages close to the customer, reducing delay and saving backbone bandwidth.
A private NAP strategy is exemplified by SAVVIS. Instead of going through the public
NAPs, SAVVIS is willing to buy high-capacity access to their three largest competitors at
multiple points (the SAVVIS private NAPs). Typical backbone providers carry traffic to the
nearest interchange point and hand it off. SAVVIS carries traffic as far as possible on
its own network and only hands off at the last moment through systems they control. The
result: SAVVIS provides substantially better performance to their corporate customers.
Indeed, SAVVIS
has consistently ranked first in independent surveys. With this performance advantage,
SAVVIS is serious competition, even to a UUNET-MCI combination.
ACTIVITY AT THE ISP LEVEL
There are only 25 or 30 million people connected so far. And, connecting new users to the
Internet remains a complex task, with widely differing requirements for home users, SOHO,
and small, medium, or large businesses. None of todays national carriers have
customer support centers up to this task. Local ISPs do. Not only that, but local ISPs are
targeting niche markets lawyers, contractors, businesses serving college campuses,
and so on. So, local ISPs will remain a growth market for some time to come.
THE IMPACT OF
END USER ACCESS
One circumstance that helps competition at the local ISP level is
that there is currently no natural monopoly in the technology used to provide end users
with Internet access, namely modem calls over the telephone network. ISPs are competing by
offering customers dial-up service, with all ISPs having equal access to dial tone. This
could change as customers demand higher capacities. The new 56 Kbps modems operate right
at the limit of what can be sent over a 64 Kbps telephone circuit. For higher capacity one
must have access to both ends of the wires be it phone lines and xDSL modems, or
cable and cable modems.
As discussed in my On
The Horizon column in October 1997, xDSL uses advanced modem electronics at each
end of an existing copper pair to increase its capacity from 56 Kbps into the 1 to 8 Mbps
range, depending on the condition and length of the copper wire. Globally, the telephone
companies have a window of opportunity to reuse their wire, but whether or not this will
happen is an open question. If xDSL deployment is left to the monopoly telcos, then
its likely to be deployed as rapidly as ISDN was, that is, hardly at all. If third
parties get access to the bare copper wires, at plausible prices, then substantial xDSL
deployments are more likely.
Right now, cable modems are pulling ahead in the race to provide increased bandwidth to
the home. Cable modems take advantage of the existing coaxial cable used for cable TV. The
original cable TV networks were one-way only broadcasting TV towards the home.
Making a two-way infrastructure requires major upgrades to the existing cable networks,
above and beyond adding cable modems in each home that subscribes. Eighteen months ago,
these upgrades looked unaffordable for the debt-laden cable industry. Now, with the
promise of a new market, and aided by more than a billion dollars of investment by Bill
Gates, cable company stocks are up, and their ability to finance the needed upgrades is
dramatically improved.
Whats the point of all this? When the home users bandwidth demand goes
beyond 56-Kbps service into the realm of xDSL or cable modems, market dynamics will
change. We could see a decrease in the total number of ISPs, depending upon who gets to
control the wires to individual homes. This would not happen overnight, and with wireless
access on the horizon, it may not happen at all. So for at least the next two to three
years, we can expect a competitive environment with many local ISPs, improving
service, and competitive rates.
FUNDING THE GROWTH OF THE INTERNET
Some futurists project bandwidth that is "too cheap to meter." Nice idea
but it wont happen anytime soon. For the next couple of decades, there are enough
potential new applications to consume all the bandwidth being discussed. After all, I
dont yet have 3-D holographic virtual presence conferencing with my co-workers in
Europe, or with my sister on the other side of the country. And we cant avoid paying
to fund the investments that provide the bandwidth and connectivity needed for
todays exciting applications and the killer applications of tomorrow.
On the other hand, there are those who expect to charge per-call for Internet
telephony. In the long term theyre kidding themselves. With the Internet, the
marginal cost of delivering another packet is zero, until you reach the point of network
congestion. Attempts to provide premium services on a call-by-call basis (using RSVP for
example) havent scaled well, so attention is shifting to schemes that provide a few
basic service levels (using precedence bits in the IP header).
With these approaches, it is easy to monitor the average and peak flow rates for one,
or a few, different types of packets as long as you dont have to measure any one
subscriber for more than a tiny percentage of the time. The peak rate is determined by
your connectivity 28.8 Kbps or 56 Kbps dial-up, T1, etc. The average flow rate can
be monitored with a brief measurement every five or ten minutes. So, in the future, we
will likely see a continuation of todays flat monthly charge for raw access based on
the kind of connectivity you sign up for. In addition, there will be a higher-tier charge
for priority packets (say for high-quality voice telephony). This charge will be a flat
rate or will be based upon the average of many brief measurements, widely spaced in time.
In a competitive market, it will not be based on counting individual packets or telephone
calls.
WHAT ABOUT VOICE TELEPHONY?
In 1996, data bits exceeded "voice" bits, in the United States. Five years from
now, at current growth rates, the bits required for all the voice conversations in the
world will be a trivial percentage of the bits being passed over the Internet. All
thats required to precipitate dramatic restructuring of the traditional telephone
network is an appropriate grade of packet service on significant parts of the public
Internet. When that appears, watch out. Until then, watch what is happening with voice
over private IP networks.
CONCLUSION
Will the exponential growth of the Internet continue for decades? Yes! The underlying
technology, both silicon and fiber, continues to improve. And demand for bandwidth will
continue to grow, driven for now by Web applications, but soon by voice and video
communications, new forms of broadcasting and totally new applications. Moores Law
was about a semiconductor technology, but there should be a similar rule for human
potential. Humans will continue to invent technology that, among other things, increases
available bandwidth. And humans will find innovative ways to use all available bandwidth.
For those new services that provide value, customers will pay for bandwidth, fueling the
continued growth of the Internet.
Brough Turner is senior vice president of technology at Natural MicroSystems, a
leading provider of hardware and software technologies for developers of high-value
telecommunications solutions. For more information, call Natural MicroSystems at
508-620-9300 or visit the companys Web site at www.nmss.com.
E-mail to the author ([email protected]) is also welcome. |