[October 19, 2017] |
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Anthem Blue Cross and Blue Shield in Colorado to Launch Integrated Digital Benefits and Health Engagement Platform
Anthem Blue Cross and Blue Shield in Colorado (Anthem) today announced
the launch of Engage, an integrated digital health platform that creates
a personalized member experience by connecting health plan and benefits
data with individual clinical and claims data and information pulled
from health and wellness apps. Engage will also help members make better
cost and quality decisions when accessing care.
Engage will be available in January to Anthem's large groups in Colorado
and sister plan in California as well as across Anthem's national
accounts business segment -- where some 20 large customers have already
signed up for the platform.
Anthem's Engage offers employers access to a single web and mobile
digital solution that brings all of their employees' key health and
benefits together in one place, providing employees with personalized
messaging based on their individual clinical and claims data. The
wellness aspects of Engage will be open to all of a company's employees,
whether they are enrolled in the benefits plan or not, giving employers
a way to reach 100 percent of their employee population.
"Engage is born out of Anthem's commitment to provide an engaging
healthcare experience for everyone while sparking personal action and
empowerment," said Morgan Kendrick, president of Anthem's national
accounts business segment. "Rather than contending with a myriad of
one-off digital offerings that address only small portions of their
health benefits and healthcare or fitness data, Engage brings together
an individual's health and benefits into one location, empowering
employees with information and support for better health and better
health care decisions."
Engage is linked with Anthem's suite of clinical and wellness programs,
such as programs for expecting mothers or to help manage chronic
conditions. For example, an Anthem nurse will be alerted to connect with
a member based ontheir medical or lifestyle needs and can help members
follow their doctors' plan of care, flagging missed lab tests and
providing additional educational resources. It also can give members
instant access to telehealth services, saving time and money.
Developed in collaboration with Castlight Health, Engage includes online
guidance and support on health care questions, including assistance to
locate after-hours health care and information on out of pocket costs
for lab tests, procedures and prescription drugs as well as access to
information on all of the doctors and hospitals in a member's network.
The digital health platform also connects to fitness trackers and can be
used to administer wellness challenges and incentives, helping support a
company's culture of health.
"With Engage, employees have real-time and convenient access to a wide
range of personalized tools needed to help them be better healthcare
consumers and, ultimately, healthier people," Kendrick said.
About Anthem Blue Cross and Blue Shield in Colorado
Anthem Blue Cross and Blue Shield is the trade name of Rocky Mountain
Hospital and Medical Service, Inc., an independent licensee of the Blue
Cross Blue Shield Association. ® ANTHEM is a
registered trademark of Anthem Insurance Companies, Inc. The Blue Cross
and Blue Shield names and symbols are registered marks of the Blue Cross
and Blue Shield Association. Additional information about Anthem Blue
Cross and Blue Shield in Colorado is available at www.anthem.com.
About Castlight Health
Castlight is on a mission to make it as easy as humanly possible to
navigate healthcare and live happier, healthier, more productive lives.
Our health navigation platform connects with hundreds of health vendors,
benefits resources, and plan designs, giving rise to the world's first
comprehensive app for all health needs. We guide individuals-based on
their unique profile-to the best resources available to them, whether
they are healthy, chronically ill, or actively seeking medical care. In
doing so, we help companies regain control over rising healthcare costs
and get more value from their benefits investments. Castlight
revolutionized the healthcare sector with the introduction of
data-driven price transparency tools in 2008 and the first
consumer-grade wellbeing platform in 2012. Today, Castlight serves as
the health navigation platform for millions of people and is a trusted
partner to many of the largest employers in the world. We are
headquartered in San Francisco, and can be found online at www.castlighthealth.com and
on the New York Stock Exchange as CSLT.
View source version on businesswire.com: http://www.businesswire.com/news/home/20171019006600/en/
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