ad:tech Shanghai Announces Dates and International Speaker Line-up

SHANGHAI, Feb. 21, 2017 /PRNewswire/ -- On February 15, The world's leading marketing innovation conference ad:tech Shanghai, revealed its major speakers line-up packed with thought leaders who'd like to share their "actionable insights" on the digital marketing and advertising technologies held at The Portman Ritz-Carlton Hotel on March 30 - 31, 2017. The speakers are:

• Owen Rogers, Partner, IDEO
• John Lawson, CEO -- ColderIce Media
• Cyril Drouin, Chief eCommerce Officer -- Saatchi & Saatchi
• Kevin Barry Colman, Chief Solution Officers -- GLAS COMMUNICATIONS

The 2017 event theme is "Revolution Post Digital Disruption", with the recently reshaped event program designed to deliver strategic marketing insight to empower China's smartest marketers to create a revolutionary strategic response built around the next generation of digital disruptors. Speakers will focus on expanding the way modern marketers think about digital through a mix of presentations, interactive panels and one-on-one interviews. The two-day event is focused on addressng four core marketing challenges:

1. How to capture consumers' ATTENTION in a competitive digital ecosystem

2. How to CONNECT with consumers in powerful ways by linking offline to online

3. Examining REVOLUTIONARY ways to create powerful conversations & communities

4. EXPLORING emerging technologies, ideas and innovative marketing strategies

"We're pleased to announce these four highly respected industry thought leaders to our 2017 line-up," said Paul Lee, CEO Asia Pacific at Comexposium. "ad:tech has a long, proud history of putting the sharpest minds in industry on stage, and these men bring a lot of experience and insight to our event. Now, more than ever, China's marketers need to be paying close attention to what's happening in other markets, and these four gentlemen bring a wealth of global insight to the ad:tech program."

Attendees will see the world's biggest brands alongside China's smartest marketers showcasing their work live on stage; discussing current disruptors like Content, Video, Mobile and Multi-Screen Experiences, alongside tomorrow's disruptors like AR/VR, Data and Proximity Marketing. Register right now to enjoy the special rate and save up $210 on your tickets.

For more information, contact:

Nicole HUANG
+86 21 6217 0505 Ext. 111
[email protected]

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About ad:tech 2017:

ad:tech Shanghai is a two day conference and exhibition designed to provide the audience of smart marketers with "actionable insight" they can take back to their desks and use. ad:tech is managed by Comexposium, a leading global marketing event organizer that aims to drive the growth and improvement of the digital marketing and media industry.

Further info: http://en.shanghai.ad-tech.com

Photo - http://photos.prnasia.com/prnh/20170221/0861701338-a
Photo - http://photos.prnasia.com/prnh/20170221/0861701338-b

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