[April 01, 2015]

The Global Mobile Gaming Market Will Top US$50 Billion by 2019: Technavio

Increased adoption of smartphones and tablets has led to the growth of the Global Mobile Gaming Market, which is expected to grow at a CAGR of 21.39 percent from 2015-2019, says research firm Technavio.

Smart mobile devices have seen huge demand as gaming platforms in recent years. The diverse connectivity options available on these devices like 4G, Bluetooth and Wi-Fi are helping them edge-out laptops as sought-after platforms.

"More than 60 percent of users play games on their mobile devices on a daily basis and nearly 65 percent of the money spent on smartphones and tablets is for gaming purposes," says Faisal Ghaus, Vice President of Technavio.

The latest report by Technavio also draws attention towards a shift in gamer demographics, which is affecting the Global Video Game Market as a whole. There has been a drastic increase in the numer of women and child gamers, which has resulted in a change in the marketing strategy of vendors and overall USP of their products.

"Gamers in the 25-34 age group are much more willing to pay for games, and are ready to spend heavily on micro-transactions while playing games on their mobile devices," says Ghaus.

Technavio currently has more than 3000 market research reports on a huge range of topics, including:

• Global Online Gaming Market 2015-2019
• Global Cloud Gaming Market 2015-2019

About Technavio

Technavio is a leading global technology research and advisory company.

Founded in 2003, Technavio has about 200 analysts globally and develops over 2000 pieces of research every year, covering more than 500 technologies across 80 countries.

Technavio analysts employ primary as well as secondary research techniques to ascertain the size and vendor landscape in a range of markets. Analysts obtain information using a combination of bottom-up and top-down approaches, besides using in-house market modeling tools and proprietary databases. They corroborate this data with the data obtained from various market participants and stakeholders across the value chain, including vendors, service providers, distributors, re-sellers, and end-users.

If you are interested in more information, please contact our media team at [email protected].

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