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Storm Tracking: Wireless Data
As I sit here typing, an ENE swell is building off the northeast coast
of the United States. Nor'easters are often the most feared of storms, but
as the storm passes the resulting wave swells make for good surf
throughout the Northeast and Mid-Atlantic regions.
The storms of next-generation wireless development are starting to
pound the shores with real applications and real deployments. I have been
reading many news items in the past week about large deployments, mass hot
spots, and subscriber interest. It's time to reap the rewards.
Austria is on top of the WLAN swell. Austria-based metronet
wireless launched wireless high speed networks in January 2002, and is
already operating a hundred hot spots in that country. A recent survey by
the Swedish wireless magazine BrainHeart said that Austria is now
the leader in the global ranking of the strongly growing WLAN networks. A
prosperous and industrious nation, it bodes well for the WLAN revolution,
and proves the applicability of the technology in real world.
Wireless broadband is going forward in a big way with IPWireless
in Big Sky Country, of all places. The recently
announced Teewinot Wireless Data, IPWireless, and Internet Connect
Services network enables customers in the greater Missoula area to connect
to the Internet over secure wireless links using the IPWireless
pocket-sized, portable modem I discussed in a
recent column. The Teewinot wireless network uses Mulitchannel
Multipoint Distribution Service (MMDS) frequencies.
And in Taiwan, the 3G march carries on. On June 20, NTT
DoCoMo will introduce its i-mode service in Taiwan, which becomes the
first Asian country outside of Japan to get the service. The Chinese
version of i-mode service will run on KG Telecom's general packet radio
service (GPRS) network.
On the Bluetooth front, things are definitely still on the forward
move. Texas Instruments just announced a
new Bluetooth chip. The BRF6100, which integrates wireless networking
technology for phones and handhelds that allows devices within a 30-foot
range of one another to exchange data at speeds of 720 Kbps, will cost
less than $4 in the first quarter of 2003 when it begins shipping (at
least when purchased in volumes of one million units). WIDCOMM and TI have
also unveiled a new Bluetooth USB dongle reference design which provides
easy-to-use, cheap Bluetooth functionality. The reference design combines
USB plug-and-play with fully embedded Bluetooth functionality, and is
patterned on TI's BSN6050 Bluetooth solution.
And the oddest part of this wireless swell? Americans are choosing to
surf the sound (pun intended) while the ocean churns. A recent study of
2,000 wireless subscribers shows that the factors that drive customer
retention and satisfaction are not fast data speeds or killer apps -- its
cheap service, followed by decent coverage. I guess most American wireless
subscribers feel that they need to learn to swim in the calm waters before
paddling into the wireless data swell.
Let's all hope they learn to swim quickly.
Mike von Wahlde welcomes your comments at mvonwahlde@tmcnet.com.
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