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Featured Article » WiFi Revolution home

September 14, 2007

Broadcom Introduces Single-Chip Wireless LAN Solution for WiFi and Bluetooth Applications

By Anuradha Shukla, TMCnet Contributing Editor

Broadcom (News - Alert) recently announced a new low cost single-chip wireless LAN (WLAN) solution that enables manufacturers to build smaller, more affordable WiFi (News - Alert) products.



 
Broadcom’s integrated WLAN chip has a 40 percent smaller footprint and consumes half the power of previous Broadcom solutions. The company claims this new chip offers the industry’s lowest “rest of bill-of-material” (RBOM) costs and delivers the same superior performance of previous solutions.
 
Since the chip’s flexible architecture is optimized for single-band or dual-band use, it is an ideal solution for adding WiFi to a variety of devices, including notebook PCs, broadband gateways and gaming platforms.
 
The company also developed a reference design to further emphasize the flexibility of its new WLAN chip. This design combines best-in-class WiFi and Bluetooth capabilities on a standard mini-card. Thanks to this turnkey solution, PC manufacturers have a cost-effective way to offer two of the most popular wireless technologies in small notebooks, and offers innovative features to ensure optimal WiFi and Bluetooth performance.
 
“By pushing the boundaries of integration and power management, Broadcom is driving down the cost of existing wireless designs and facilitating new opportunities for Wi-Fi in next-generation devices,” said Bill Bunch, director of marketing for Broadcom's WLAN line of business, in a statement.
 
Bunch said the new WLAN platform enables customers to deliver wireless capabilities in new platforms at new price points. Broadcom thus expects to increase WiFi penetration in high-volume industry segments where it is already a strong player.
 
The company also announced the BroadcomBCM4312 chip, which integrates an 802.11 MAC, baseband processor, and a dual-band radio (2.4 and 5 GHz) onto a single silicon die. The BCM4312 delivers significant size, cost and power benefits for a broad range of products that use the PCI Express (PCIe) or secure digital I/O (SDIO) interfaces.
 
BCM4312 is a cost-effective solution for service providers deploying wireless DSL gateways. The BCM4312 can drastically reduce the cost of adding WiFi to broadband modems. Additionally, its small footprint and SDIO interface allows for direct integration on the DSL motherboard, enabling manufacturers to design sleeker form factors.
 

To learn even more about WiFi, check TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP communications industry. The library offers white papers, case studies and other documents free to registered users.

 
Anuradha Shukla is a contributing writer for TMCnet covering call centers, CRM and information technology.


 







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