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Rich Tehrani, Group Publisher One Less Wire
BY RICH TEHRANI, GROUP PUBLISHER

TMCnet Expands TMC's Coverage of CTI, Internet Telephony, And Call Center Solutions

TMC's History In The Industry
TMC™ entered the telecommunications market by launching Telemarketing magazine in 1982. Later renamed C@LL CENTER Solutions™, the publication exclusively serves the needs of the call center market. From this start in telecommunications, our publishing company had the foresight to delve into the CTI and Internet telephony markets.

TMC™ launched CTI magazine almost three years ago as the first print publication to devote the majority of its editorial to the ensuing convergence of the datacom and telecom realms. CTI (computer telephony integration) is a superset of the datacom/telecom convergence market, and it also represents any product that combines the power of computers and telecommunications. Obviously, this is a big area that encompasses unified messaging, speech enabled IVR, call center technologies, and productivity-boosting call control applications that drastically reduce phone tag, to name a handful.

The fastest growing subset of CTI is Internet telephony, the convergence of voice, video, and fax over an Internet Protocol (IP) network. Internet telephony has grown so quickly we developed a separate magazine by the same name devoted to publishing in-depth and objective information geared towards service providers, resellers, developers, and enterprise users of this exciting new technology.

TMCnet Expands Our Coverage
Pioneering new markets is nothing new to TMC™. Just as we pioneered the call center market many years before the phrase "call center" was in vogue, we are pioneers in the field of voice/data convergence.

The markets served by our various print publications are the markets covered on the TMCnet™ Web site. CTI, call center technology, and Internet telephony will all be given appropriate amounts of ink (or should I say HTML code?).

You can look forward to news that is updated throughout the day, and unique online content the complements, but is not duplicated, in our print publications. We have done everything possible to make TMCnet™ your home page -- We hope you do make it your home page right now. TMCnet™ will provide timely information that is on target and like everything else we do, conforming to the high quality standards TMC™ holds dear.

One last point of information: The title of this column (which will appear biweekly), "One Less Wire," should produce immediate images of converged networks. If it does, you're in the right place to learn more. If it doesn't, then you really need to make TMCnet your home page immediately. Either way, convergence is the topic of choice in this column and there is so much to talk about. Expect regular updates on the convergence issues and technologies that are most important to you. And of course, feel free to send your comments to me at rtehrani@tmcnet.com.

 

Our Electronic Suggestion Box

I am lucky enough to have grown up in the print publishing industry working for a family business that taught me quality, integrity, and objectivity are your primary competitive advantages in the publishing field. Your reputation and that of your company is determined by how well you serve your industry. Producing quality publications consisting of objective news, reviews, and articles meeting the needs of a specific audience wins that audience's respect and loyalty.

These are the tenets that have led to our success at Technology Marketing Corporation (TMC). We have lived by these basic rules since the company's inception in 1972. This simple philosophy of producing editorial of the utmost quality, integrity, and usefulness has enabled TMC to attract and maintain a loyal following of readers that look to us to provide them with the material they need to learn about the industry and make intelligent product purchase decisions. As we launch TMCnet, our online technology magazine, rest assured that our continuing emphasis on quality, original content will be maintained at the level you have come to expect exclusively from TMC print publications and trade shows.

No one appreciates your loyalty more than we do and your comments, opinions, and suggestions are always welcome. My ears are just a click away: e-mail me rtehrani@tmcnet.com, and let me know what TMC can do to help you become even more successful. Your achievements in implementing products and solutions in the markets we serve leads to the industry's growth, and also to TMC's success. Don't hold back: TMC must have your input to improve. Always feel free to let us know how we can serve your information needs more effectively.







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