Peg Ventricelli Info

Managing Editor, Content Boost
Content Boost
As with her writing and editing, Peg brings her finely honed attention to detail and her adherence to high-quality standards to bear in her role as managing editor of Content Boost. As team leader, she encourages her staff to strive for excellence in the copy they craft and in the relationships they forge with clients, striving for an optimal customer experience. She caught the marketing bug after seven years as an editor and supervisor at Gartner Inc., the world’s leading IT research and advisory company, and was drawn to the spirit and talent exhibited at Content Boost. Tracing back to her early days working local beats as a journalist, Peg consistently digs deep for insights that bring value to her writing. Outside the office, Peg loves to read when she’s not trying to keep up with her cycling buddies or the weeds in her garden. She can be found enjoying the local scene in her hometown of Fairfield, Connecticut.

Latest Articles

Your Content Strategy for Social Media: Don't Bug People! - 03/21/2017
Know Your Customers Better, Sell Them More - 02/02/2017
IT and Marketing Are Converging to Drive Customer Engagement - 01/09/2017
What Marketers Can Do in 2017 to Enhance the Customer Experience - 12/13/2016
Content Mapping Drives Best Lead-Nurturing Campaigns - 11/15/2016
Change Customer Behaviors in Your Favor With Marketing Automation - 10/11/2016
Get Your Content Into the Right Hands - 09/19/2016
Real-Time Text Messaging Is a Marketer's Dream - 08/23/2016
Ascend2 Survey: More Companies Are Outsourcing Content Creation to Achieve Better Results - 07/25/2016
Go Soft on Post-Sale Interactions at Your Own Peril - 06/27/2016
Use Customer Testimonials to Enhance Your Brand Story - 05/24/2016
In Case Your 1Q16 Wasn't All It Could Be: Follow These Trends to a Successful 2Q - 03/30/2016
'Please Clap': If You Have to Ask … - 02/23/2016
Get Your Content Right in 2016, and Watch Your Leads Grow - 01/19/2016
Three Ways to Optimize Your E-Commerce Strategy in a Customer-Driven World - 01/19/2016
Email Should Still Be One of Your Primary Content Channels - 12/22/2015
Now That You Have the Money for Digital Marketing, How Do You Find the Staff? - 01/30/2015
Which Online Channels Are Best-Suited for Acquisition and Retention? - 10/21/2014
Digital Spend Increasing in 2014, Marketers Still Unsure About Social Media ROI - 08/13/2014
Content Marketing Leads Forbes' 2014 Online Marketing Trends - 07/29/2014