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CES Feature Articles

January 07, 2011

Pioneer Offering Expanded Pandora Offerings on More Models

Digital network entertainment provider, Pioneer Electronics recently announced new additions to its Pandora (News - Alert) offerings for car electronics line-up. These include two CD players, three audio/video, two digital media players and two navigation systems.

The entire package, the company said, will be available at a price as low as $150. The initiative, according to Pioneer Electronics, is in response to the growing popularity of Pandora Internet radio among the consumers who enjoy personalized radio.

It should be noted that Pioneer Electronics is among the first aftermarket audio manufacturers to introduce Pandora connectivity in its 2010 navigation models. In the release, Pioneer Electronics announced that nine of its 2011 automotive in-dash products will now offer full Pandora streaming and control through a connected Apple (News - Alert) iPhone.

In the press release, Pioneer announced that Pandora capability has been integrated into two units of Pioneer’s CD player line—the DEH-P6300UB and the DEH-P8300UB. As a result, users can view and select Pandora stations stored on their Pandora account directly on the CD player through connected iPhone (News - Alert).

The newest entries in Pioneer’s popular AVH series audio video systems, the AVH-P3300BT, AVH-P4300DVD and AVH-P6300BT, also adopt integrated Pandora capability and further enhance the experience with the display of album art, artist and song information and touchscreen control of thumbs up and down, pause, track skip, and more on the large TFT displays, the company officials explained.

 “There are now more than 65 million Pandora listeners and many of them enjoy the service on-the-go through the iPhone. Our new Pandora compatible source units offer consumers a safe and easy way to bring the Internet radio experience into the car. It’s simply ‘plug and play’, with full streaming, control and display of the Pandora content directly through the Pioneer in-dash products,” director of marketing for the car electronics department, sales and marketing division of Pioneer Electronics (USA) Inc., Ted Cardenas noted in a statement.

Through a separate statement, Pioneer Electronics announced that it will be present at 2011 International CES (News - Alert) and exhibit from Booth 1001, from Jan. 6 through 9.

Madhubanti Rudra is a contributing editor for TMCnet. To read more of her articles, please visit her columnist page.

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