In the CEO
Spotlight section in Internet Telephonyï¿½ magazine, we recognize the
outstanding work performed by exemplary companies. Each month we bring you
the opinions of the heads of companies leading the Internet telephony
industry now and helping to shape the future of the industry. This month, we
spoke with Arie Pompas, President of Telkus USA.
IT: What is Telkusï¿½ mission?
AP: Our mission is to establish Telkus as the preferred provider of
VoIP solutions in the marketplace, while maintaining steady growth of our
global operations. To accomplish this we are devoted to always get the best
high-quality technology at competitive prices, keep high-quality standards
of service, and offer tailor-made solutions that meet our clientsï¿½ needs.
Our commitment to update our technology and the development of new
applications will guarantee a steady flow of clients. In doing so, we
recognize that profitability is essential for our future and our success.
IT: What is your vision for Telkus and how is the company positioned
in the next-generation telecom market?
AP: Telkusï¿½ expertise in designing VoIP solutions and applications
and our global distribution ensures that our clients will get better quality
communications while improving their productivity with sustainable cost
With a network of offices and distributors that spans from North and
South America to Europe and Asia, our company offers its clients solid
global coverage. Telkus will continue to solidify its worldwide presence
with the incorporation of new distributors to cover the markets in which our
clients need us as well as those we define as being of strategic importance.
With the strict training and service support provided by Telkus to our
distributors we can ensure global reach with very high standards of quality.
We have been preparing the company for the next generation telecom market,
thus I envision Telkus having a solid presence in it.
IT: What make your services unique and how can a client benefit from
AP: We offer the ï¿½completeï¿½ solution. We have great communication
packages at surprisingly affordable prices. Our gateways (Totalfon) are
always manufactured with the latest technological innovations in IP. They
are ready to use and they work. We are proud to have the solutions and the
technology ready to sell. Our prices are very competitive, and our companyï¿½s
activities are dedicated to building and maintaining ongoing, mutually
beneficial ties, with customers, distributors, employees, and other
partners. We have a Help Desk available full time to help resolve clientï¿½s
IT: What are the most pressing issues facing our industry today, and
what can be done to alleviate this problem?
AP: The variety of protocols and the lack of a single industry
standard protocol cause delays in the programming of the applications and
services. That is why users do not generally receive the final product that
they need now. The diversity of gateways in the market and the fact that
they are not plug-and-play makes it hard to do mass deployment of
IT: Describe your view of the future of the IP telephony industry.
AP: I think that there is no doubt that all voice calls will be made
over packet switched networks. The future resides in the ingenuity of the
applications that companies like ours would have to develop. That will make
the world communicate in a different way, at less cost, and with better
quality. The difference will be made by companies with more creative
solutions and with an extensive experience in communications in different
parts of the world. In every country the priorities are different, that is
the reason why I believe that knowledge of the different global markets and
its needs, plus ingenuity are keys to success in this industry. As I noted
before, the standardization of the protocols is a tendency to be expected.
IT: What is your philosophy regarding customers?
AP: Telkusï¿½ philosophy is that each customer is unique. We have
customers all around the world and we try to understand their particular
communications needs and problems. That is why Telkus has operations in the
U.S., Europe, Asia, and South America. I think it is of paramount importance
to understand the clientï¿½s priorities. The knowledge of the different
cultures is very helpful for us, we are better prepared to understand and
serve our client base. We provide clients with creative solutions to expand
their communications, increase productivity, and reduce costs in doing so.
To The September 2003 Table Of Contents ]