Operations Support Systems and IMS
By Richard "Zippy" Grigonis
We all know that the IMS architecture enables carriers and service providers to
quickly and inexpensively bring forth new and exciting revenue-generating
services for their customers. Still, while it’s terrific to be able to ‘de-silo’ applications, there’s the
whole matter of what Operations Support Systems (OSS)/billing and Service Development Platforms
(SDPs) actually play well with IMS.
One company that has long focused on the OSS challenge is
Clarity International, a global OSS business process automation
company that provides a pre-integrated product and database
that streamlines the elements of OSS into a single suite.
Inventory, Fulfillment and Assurance applications link to a single
SID based database, enabling real-time executive visibility
of the network’s impact on revenues and customer experience.
Clarity manages over 120 million subscribers globally in Tier
1 incumbent and next-generation telcos. Clarity’s products are
network and service neutral, driven by configurable templates
and workflows, which help telcos cut time-to-market for new
services by two-thirds.
Tony Kalcina, Clarity’s CEO, says, “The vision of Clarity International
as an OSS company is based on our belief that the old ‘silo’
method of developing and deploying services was too restrictive.
Providers spend too much time, effort and money. So we determined
that we could solve this in a unified manner. We deliver
to the market a modular yet unified capability that allows for the
automation of the processes of fulfillment and assurance. To some
extent our vision was pretty much matching the vision of what
IMS and related forums wanted to do with OSS. Our thinking
in moving forward is that we believe the ultimate end game is the
empowerment and simplification of the complexity of the network
to the subscriber — the end-customer. So we feel that the ultimate
endgame is to give the subscriber the ability to self-manage his or
her own telecom infrastructure in terms of what was ordered and
how they tread their own telecom environment.”
“As a company, we’ve told our customers, mostly in emerging
markets, to automate their fulfillment and assurance with a unified
database and unified real-time engine that can work with
various modules of functionality,” says Kalcina. “We’re moving
closer to the ideal, to the point where we’re creating self-service
infrastructures that basically drive the fulfillment and assurance
engine. So we see the whole thing as a sort of service delivery
factory, and we see the implementation, whether it be with one
unified product or a compliant suite of building blocks, to evolve
toward that level of subscriber empowerment. That alone has a
lot of implications in terms of how we dovetail legacy technologies
with the latest technologies. In the process we encounter a
lot of hype but we can achieve an average sum total improvement
in the industry, and I see companies heading toward adopting
more unified, automated, self-service infrastructure.”
Jon Wells, an OSS Consultant at Clarity, says, “One angle is the
simplification that the OSS approach brings generally to the
table, and another angle looks at what IMS actually means for
OSS simplification more specifically. One thing we see is that the
elements of our product share the rhetoric around IMS. It will
actually simplify service delivery to the extent that the VOSS
becomes a very thin layer. So you have IMS suggesting a general
simplification. When you look at what IMS is today, you can see
already relatively simple services that are almost trying to emulate
some of the legacy services such as voice and also emulate some
of the NGN services, such as IPTV. In those types of scenarios,
the role for the OSS is a bit simplified. But when you look at
IMS in its widest sense, it can do things such as link together
multiple service components and deliver them in flexible and
innovative ways. In such situations the pressure point will come
back onto the OSS, because it no longer becomes just a case of
provisioning the IMS service in the HSS [Home Subscriber
Server], the subscriber repository for IMS. There will appear the
need to actually provision many other technology components
to deliver these potentially more complicated services.”
“The same is also true for the assurance side,” says Wells. “Instead
of just having to do some simple monitoring at the IMS layer, it’s
also going to be important to do monitoring and such things at
the applications server layer and also the network layer, in order
to bring back a kind of consolidated view of what’s happening
with the IMS services. One of the ambitions of IMS is thus to
simplify the OSS. What we at Clarity believe is that as IMS
starts to develop and delivers what it really can do, then it will
take a unified OSS to make sense of many of the complexities
that will be exposed in the course of provisioning and assurance.”
The Oracle of OSS
Many think of Oracle in terms of their powerful database
products, but over the years Oracle also has built up an Oracle Communications division that offers packaged software solutions
for the communications industry. They deliver end-to-end
support for everything from service creation, offer management,
and order orchestration, through provisioning and
service delivery, to billing, revenue assurance, and reporting.
Indeed, Oracle has a surprising array of enterprise and carriergrade
software applications, middleware, database technology,
and decision-support tools for the communications industry.
It can leverage the technologies of PeopleSoft, Siebel, Portal
Software, MetaSolv, TimesTen, and others. Providers armed
with Oracle’s portfolio can rapidly create, market, sell, fulfill,
deliver, and bill for next-generation services and content, increase
customer satisfaction and loyalty, slash operating costs in
both the business and the network, and improve management
reporting and control.
Oracle Communications’ Leonard Sheahan, Senior Director
of Product Marketing, says, “My background is in the OSS
space. IMS has undergone very slow adoption in the telecom
industry. I’ve observed that a number of operators have taken
migratory steps toward the IMS service architecture. They
have deployed some of the benefits of IMS, such as a Session
Initiation Protocol-based network. So they get some of the
benefits of the packet-based infrastructure on the all-IP core
network. However, they haven’t gone ‘whole hog’ if you will,
to make the capital investment to deploy a full IMS network
in many cases.”
“I’d also say that the operators that have actually moved into
the IMS world have done so in a sort of hybrid approach,”
says Sheahan, “where they have an existing network. Take one
large incumbent carrier in North America we know of that
has an existing IP-based network, over which they provide
SIP signaling. They also have a number of application servers.
So, they’re getting some of the benefits of IMS in terms of
rapid application development and applications availability to
their customers, but they have not transitioned as yet to a full
IMS infrastructure. They have plans to do so and they also
have plans to converge their fixed and mobile onto the same
network, which is part of the boon for this particular large
operator, which also owns a mobile arm and two or three
different incumbent ‘LEC’ divisions, if you will. They also
have a large IPTV deployment going on. For such companies,
IMS offers the convergence they’re looking for, to help do
their consolidation internally as well. Therefore, the company
is really migrating toward IMS on a gradual basis, initially
installing the ‘biggest bang for the buck’ components, and
then at some point in time they’ll get around to doing the full
cutover. But it’s really a large undertaking.”
“Another example from Europe is a very significant mobile operator
that has deployed GSM, GPRS and UMTS services,” says
Sheahan. “In early 2007 they started deploying IMS components
in their network. They’re looking to transition customers gradually
from their existing UMTS over onto the IMS segment. But
it’s a very small proportion of their customers. In time, they will
begin to transition customers across in larger numbers. Right
now, however, they haven’t fully deployed the full IMS network
to cover the entire geographic region, and so forth.”
“Much has been written about IMS and the hype has been out
there for quite a while,” says Sheahan. “We’ve seen a few proper,
bona fide deployments, such as Korea Telecom, but most of the
other operators are only edging their way toward IMS.”
When the world finally moves to IMS, Oracle Communications
will be ready. Recently they announced availability of
their Oracle Communications Converged Application Server
4.0 (formerly called BEA WebLogic SIP Server), a key component
of the recently released Oracle Communications Service
Delivery product portfolio. It’s a converged web/communications
application development and deployment platform,
designed so that network operators, Network Equipment
Providers (NEP), systems integrators and Independent Software
Vendors (ISVs) can develop, deliver and operate real-time,
multimedia communications services. The Communications
Converged Application Server combines Internet and communications
capabilities with the kind of carrier-grade high
availability, performance, scalability and reliability needed for
service creation and execution environments involving next-gen
service delivery platforms.
Oracle had a leading role in the development of the latest SIP
Servlet 1.1 specification, Java Specification Request ( JSR) 289,
through the Java Community Process ( JCP). JSR 289 introduces
a new application router so that app developers can quickly
devise money-making services that converge familiar web-based,
real-time communications applications into specific, end-user
services, spanning existing business and operations support
systems (BSS/OSS). Indeed, the Oracle Communications Converged
Application Server is said to be the first commercial SIP/
IMS application compliant with the JSR 289 standard.
IMS may not be taking off quite as quickly as many would like,
but vendors are ready to supply network operators and providers
with advanced OSS and Billing platforms.
Richard Grigonis is Executive Editor of TMC's IP Communications Group.
Companie's Mentioned in this Article:
Clarity International
www.clarity.com
Oracle (News - Alert)
www.oracle.com
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