[September 15, 2003]

GeoLearning And KnowledgeAdvisors Partner On GeoAnalytics Measurement/Benchmarking System

GeoLearning, Inc. announced a strategic partnership to integrate KnowledgeAdvisors, Inc.'s Metrics That Matter training analytics solution with its GeoMaestro and GeoExpress LMS platforms. The integrated module, called GeoAnalytics, is a learning measurement and benchmarking system that helps organizations more successfully implement e-learning strategies and better analyze, understand and manage corporate learning investments.

GeoAnalytics systematically provides a balanced scorecard across all learning measurement levels-from learner satisfaction to financial ROI-allowing organizations to continuously improve while demonstrating value to stakeholders. The tool is based on a training evaluation methodology pioneered by Dr. Donald Kirkpatrick and later extended by Dr. Jack J. Phillips into the world renowned Phillips ROI Methodology. GeoAnalytics is fully Web-based and deployed using GeoLearning's ASP-delivery model.

"The integration of the KnowledgeAdvisors' tool with the GeoLearning LMS platforms gives our clients the important ability to automatically analyze enterprise learning effectiveness and its impact on their business performance," said Frank Russell, president and CEO of GeoLearning. "Combining the power of measurement automation with the ease of the ASP model, GeoAnalytics makes measuring traditional, online and blended learning programs both efficient and effective."

"Because workforces drive successful organizations, firms spend billions of dollars on human resource development," said Kent Barnett, CEO of KnowledgeAdvisors. "Metrics That Matter-and now GeoAnalytics-allow corporate learning professionals to statistically measure performance and demonstrate value to senior management, thereby justifying training investments and their impact on organizational goals."

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