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August 28, 2008

Eye-Fi, Nikon Intro Enhanced D90 Digital SLR Camera

By Raju Shanbhag, TMCnet Contributing Editor

Nikon Corporation, a provider of digital imaging and precision optics, has partnered with Eye-Fi, which makes a wireless memory card for digital cameras, to provide improved integration of its Eye-Fi cards with Nikon’s recently launched D90 digital SLR camera.



 
Eye-Fi’s family of products can be purchased at major online retail locations or at Circuit City and Ritz Camera Centers nationwide. These include Eye-Fi Home and Share and Explore cards, ranging in price from $79-$129.
 
Using an Eye-Fi connected cameras, photographers can wirelessly upload images to their computer or favorite online photo sharing site.
 
Users get an improved out-of- box experience and more control of wireless capabilities with their Eye-Fi Connected Nikon D90. The Eye-Fi cards work seamlessly with conventional SD-compatible digital cameras also. With Nikon D90, users can upload photos effortlessly for sharing and storing as the camera will detect when an Eye-Fi card is inserted and manage its power settings.
 
With the Nikon D90, users will have the freedom to customize how and when they want to use the Eye-Fi card as the camera will include an Eye-Fi menu that allows users to turn the wireless function on or off. The user may disable the wireless function through the Eye-Fi menu if a user is in a hospital or on an airplane, or anywhere else where wireless connectivity is not allowed.
 
“Working with Nikon on this Eye-Fi Connected camera allows us to provide an even better experience for our users,” said Yuval Koren, chief product officer and co-founder of Eye-Fi. “This is a great example of how a non-wireless camera can be optimized for the Eye-Fi card to create the best experience possible. Together, we continue to find ways to make taking, saving and sharing digital memories as automatic and effortless as possible.”
 

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Raju Shanbhag is a contributing editor for TMCnet. To read more of Raju's articles, please visit his columnist page.

Edited by Mae Kowalke







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