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January 21, 2008

AT&T Announces Promotional Pricing for Valentine's Day

By Anuradha Shukla, TMCnet Contributing Editor

AT&T (News - Alert) has announced $99.99 promotional pricing through Feb. 14, 2008, on three red feature-packed wireless devices -- the Shine by LG, the BlackJack II by Samsung and the BlackBerry (News - Alert) Curve 8310.




Andy Wilson, vice president of National Marketing for AT&T's wireless unit said in a statement that chocolates and flowers are standby gifts for Valentine's Day, but this year they are spicing things up by offering terrific deals for those who want to go with something different.

Wilson pointed out that these eye-catching red devices are available at a great promotional price, and with unlimited Mobile to Mobile calling and unlimited text messaging plans, it's easy and affordable for consumers to stay connected with loved ones.

All three devices are exclusive to AT&T. The red Shine by LG is a sliding form-factor device. LG’s red Shine has a 2.2-inch mirror LCD screen that comes pre-loaded with robust features such as AT&T Video Share, Mobile Banking and AT&T Mobile Music, along with a 2.0-megapixel camera and Bluetooth 2.0 capability.

Giving users access to multiple e-mail accounts, Samsung’s (News - Alert) BlackJack II offers over-the-air synchronization of contacts, a calendar and task lists. The device comes with a 2.0-megapixel camera, and supports multimedia applications -- including AT&T Video Share -- and also has built-in GPS capabilities. Leveraging the GPS capabilities, customers use location-based applications and services, such as TeleNav (News - Alert) GPS Navigator, which provides turn-by-turn voice and on-screen directions with 3-D moving maps and traffic alerts.

The third device, the BlackBerry Curve combines e-mail and messaging capabilities with premium phone and multimedia features, including a 2.0-megapixel camera and AT&T Mobile Music capabilities. Equipped with built-in GPS capabilities, the BlackBerry Curve is Bluetooth 2.0-capable, and supports AT&T Push to Talk for walkie-talkie-like communications.

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Anuradha Shukla is a contributing editor for TMCnet, covering call centers, CRM and information technology. To see more of her articles, please visit her columnist page.
 
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Today’s featured White Paper (News - Alert) is titled VoIP Doesn’t Require Any Phone Equipment Investment, brought to you by Accessline.







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