More than One-Quarter of U.S. Adults Use their Mobile Phones for Health Information and Tools
By Anil Sharma, TMCnet Contributor
A new research has found that more than one-quarter of U.S. adults use their mobile phones for health information and tools.
The new Cybercitizen Health U.S. 2011 study from pharmaceutical and healthcare market research company Manhattan Research noted that 26 percent of U.S. adults have used their mobile phones for health information or tools in the past 12 months,.
The Cybercitizen Health U.S. 2011 study of consumer digital health trends surveyed 8,745 U.S. adults (age 18 and over) online and on the phone in Q3 2011.
The mobile health population has more than doubled since 2010, when 12 percent of consumers conducted health activities on their mobile phones.
The research found that information-gathering, whether by searching for health information or consuming health news, remains the most common mobile health behavior.
Moreover, there has been an increase in consumers using their mobile phones to manage their care or treatment in the past year.
“Growth in mobile health is impressive, but still in line with our and several health stakeholders’ expectations,” said Monique Levy, vice president of research at Manhattan Research, in a statement.
Levy said that the interesting part is when, how and from where mobile phones are being used. Getting these details will impact the success of mobile investments in 2011 and 2012, said Levy.
Manhattan Research, a Decision Resources Group company, conducts annual research studies covering eHealth trends among healthcare professionals and consumers in the Americas, Europe, and Asia.
Decision Resources Group is a cohesive portfolio of companies that offers best-in-class, high-value information and insights on important sectors of the healthcare industry.
Anil Sharma is a contributing editor for TMCnet. To read more of his articles, please visit his columnist page.
Edited by Rich Steeves