Google (News - Alert) is doing a lot of cleanup these days, de-cluttering its barely-used services to make room for new and improved digs. We’re already saying a long goodbye to Buzz and Wave, and now, the search behemoth is retiring its decade-old search bar for a flashier menu-style search.
Going by “Google Bar,” the new search unifies and simplifies all that Google has to offer, like Gmail, Calendar and Documents, rather than cluster it all together.
“Instead of the horizontal black bar at the top of the page, you’ll now find links to your services in a new drop-down Google menu nested under the Google logo,” developers announced Tuesday on the company’s blog.
“Google menu opens on rollover, has links from your navigation bar and a whole lot more, with plenty of flexibility for the future,” a video demonstrating the new navigation menu explains.
There is also a selection of other services, which can be found through the ‘More’ option, accessible by hovering the cursor over the relevant link.
“Six months ago we started rolling out a new look and feel for Search, News, Maps, Translate, Gmail and a bunch of other products,” said Google technical lead Eddie Kessler in the blog entry. “Our goal was to create a beautifully simple and intuitive user experience across Google.”
Kessler added that Google hopes the revamp will make the navigation process considerably simpler, as well as increasing the visibility of the services which are most commonly accessed by users across the globe.
The changes are being rolled out currently with no information when they may reach all users.
Earlier this month, Google also tidied up how it was churning out searches. The company revised its algorithms to yield much more relevant results, as it was getting press on its “stale results,” according to the New York Times.
The recent fresh search results change places greater weight on how recently content was posted and/or updated.
Google discussed the recent changes in SERP titles and descriptions, date-specified searches, image search signals, and more.
Michelle Amodio is a TMCnet contributor. She has helped promote companies and groups in all industries, from technology to banking to professional roller derby. She holds a bachelor's degree in Writing from Endicott College and currently works in marketing, journalism, and public relations as a freelancer.
Edited by Jennifer Russell