Meta Verified is a new subscription program that the parent company of Instagram and Facebook (News - Alert) recently released to help platform users know which content creators are verified and which ones are not. How much is the subscription? What does this mean for content creators on both platforms? Let’s find out!
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How Much Is the New Meta Verified Subscription Program?
The new subscription program will cost $11.99 per month for content creators. If they purchase the subscription through the iOS application, then they will pay $14.99 per month. If you have accounts on both platforms, you will have to pay a separate subscription fee to become verified on each account.
The Benefits Of The Meta Verified Subscription
There are many benefits of the Meta Verified subscription for content creators on Instagram and Facebook. The main benefit is that you will receive a verification badge on your profile to show that you are the official content creator of your channel.
Say that another person tried to open a fake content creator account and repost your videos to get views and likes to eventually monetize on your original reels. People will know that this person is not the real you because they do not have the same verification badge as you. After all, you have subscribed for Meta Verified.
Other benefits of holding a Meta Verified subscription include:
- Enhanced account security.
- More reach on the platform to spread your content to new viewers.
- Account assistance and support if you are having technical issues uploading your reels or doing another function on either platform.
How Meta Verified Subscription Will Enhance Meta Platforms, Inc Revenue
Meta Platforms, Inc, which is the parent company of Instagram and Facebook, mainly makes its money from business advertising royalties. However, business advertising took a dip in the early parts of the pandemic, which caused the company to lose money overall.
By instituting the Meta Verified subscription program, it will also benefit the parent company while also benefiting the content creators. Instituting a subscription service that has these stellar benefits for content creators means that Meta Platforms, Inc will create more of a regular income stream that is more reliable than their usual earnings from business advertising royalties.
Currently, there are about 200 million content creators across multiple social media platforms. According to Forbes, the content creation industry was projected to increase to $104 billion in the year 2022.
When Will the Meta Verified Subscription Come to America?
It has not been announced when the Meta Verified subscription service will be available for American content creators. Since Mark Zuckerberg (News - Alert) just released an Instagram in mid-February 2023 about the new subscription, it will take some time before American content creators can take advantage of these services.
The subscription service will first be tested amongst New Zealand-based and Australian content creators before being released in other regions for further testing. Keep in mind that you will have to verify your identity using your government-issued driver’s license or another state-approved identification card if you do not have a driver’s license.
Final Thoughts
Are you a content creator on Facebook and Instagram? How excited are you about this new subscription service? Do you think it will be worth it for your content pages? Let us know your thoughts in the comments.
