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November 13, 2013

Study Shows Importance of Internet Job Searches for African Americans

By Oliver VanDervoort, Contributing Writer

Companies like Google and Microsoft (News - Alert) have opened up the entire world with their various search engines. People can find almost anything at the press of a few keys and the right keywords. People can find out who won the big game, or more important these days, where the next great job might be located. With the economy the way it is, more and more people are using their favorite search engines to find their next job. A new report shows that among those using the web to find jobs, African Americans are the biggest users.



 

The report also indicates that African Americans are more liable to use social media and mobile devices for job searching than any other ethnic group as well. The Joint Center for Political and Economic Studies put out the report, entitled "Broadband and Jobs: African Americans Rely Heavily on Mobile Access and Social Networking in Job Search.”

 

The report showed that not only do African Americans use the net to search more, it plays a bigger part in their success in finding jobs than other groups. The report also found that confidence in one’s skills using the net directly correlated with the success of actually landing a job. There are plenty of companies that seem to have noticed that more people, African American and not, are using the web to look for jobs. The Internet job search market is becoming a rather lucrative one.

 

The importance of the Internet to African Americans’ job searches cannot be overstated. The report shows that 50 percent of African American Internet users said the Internet was very important to them in successfully finding a job. That number is quite a bit higher than the 36 percent of the total sample.

 

African Americans seems to generally use the web more, with 36 percent saying they used the Internet to apply for a job the last time they were on the hunt. That number is compared to 26 percent of respondents in the total sample who said the same thing. The key fact this study found was that now, more than ever Internet access is important to getting a job.




Edited by Cassandra Tucker
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