When you’re in the market for a predictive dialer, what’s the first thing you think about? If it’s cost, then you may be working at the wrong end of your strategy. Just as you would for every other sales, marketing or service decision, you want to start with the customer being top of mind. Think about the goals you want to achieve and work from there. For instance, what are some primary goals of your business right now? Increasing the number of calls per agent? Perhaps increasing conversions? Maybe it entails remapping your teams or restructuring the rules around how leads are routed to increase effectiveness. These tasks are all quick and easy with a hosted predictive dialer. But to understand how a hosted predictive dialer works, you must first take a look at what the technology can do for you.
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Edited by Ryan Sartor