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April 10, 2013

Peer2View + Windows Azure Media Services = Smooth Broadcasting

By Miguel Leiva-Gomez, TMCnet Contributor

At the 2013 National Association of Broadcasters (NAB) Show, MPS broadband demonstrated that its Peer2View solution for high quality video streaming could be coupled with Windows Azure Media Services, a format-agnostic streaming solution by Microsoft (News - Alert), to solve issues that corporate and private networks come across when streaming live video through their lines.

Peer2View, a solution that MPS unveiled about two years ago, is a distribution software platform that assists operators in delivering live adaptive bit-rate streaming video through peer networks in a highly-secure manner. Its powerful system makes it a perfect solvent in a homogenous combination with Windows Azure Media Services Live Origin servers. MPS Broadband has effectively demonstrated how combining these two can eliminate the need for a firm to get a content distribution network (CDN) or multicast hardware to deliver its videos across its channels.

George Richards, general manager at MPS Broadband Americas, said, "We are very pleased to be collaborating with Microsoft to bring Peer2View Corporate to the market. MPS is a strong proponent of the Windows Azure Media Services ecosystem and we believe that Windows Azure Media Services Live and Peer2View have the potential to help revolutionize the live video streaming space."

MPS' goal is to have this solution available by the second half of this year. Beta adopters will be able to try the solution out in a few months.

Sudheer Sirivara, the director of Windows Azure Media Services at Microsoft added, "Windows Azure Media Services gives customers a highly scalable and reliable platform of ready-to-use services for cloud-based digital video preparation and delivery. We are excited that Microsoft's cloud platform enables MPS to deliver live and linear video for enterprises, universities, hospitals, and other entities."

The implications of this new platform could help reduce running costs for firms that are struggling to keep their video streaming infrastructures intact.




Edited by Jamie Epstein
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