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January 21, 2013

Instagram Reporting Big Usage Numbers

By Oliver VanDervoort, Contributing Writer

Remember a couple of months back when Instagram changed its user policies? Remember how there were plenty of people who were claiming that the changes would make Instagram incredibly unpopular and could even be the death knell for the social photo sharing network? Turns out that those prognosticators were wrong, if Instagram’s latest numbers are to be believed.

Among those numbers are 90 million monthly active users. It’s no wonder that Facebook (News - Alert) bought the company a while back. Despite a move that was indeed unpopular, it appears that Instagram has gotten its groove back.

The company has also said that use is hitting near an all time high and that those 90 million active users are posting about 40 million photos per day. Those photos are apparently generating quite a bit of traffic, as Instagram says that the site is seeing 8,500 likes per second and 1,000 comments per second. All of this traffic means that the service is one of the most popular social networking sites on the Web, right where it has been almost since its launch.

Image via

The interesting part of Instagram is that the service is still widely unknown in certain circles. A recent poll on illustrated that 21 percent of the company’s readers don’t even know what the service is and all that it entails.

The company has taken some odd steps over the last couple of months that have put it at odds with social networking sites like Twitter, but those odd moves don’t seem to be hampering enthusiasm much, if at all. The company is apparently looking to draw in more business users in the very near future. The company has even created a Tumblr page called Instagram for Business as an attempt to lure companies to its service.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO Miami 2013, Jan 29- Feb. 1 in Miami, Florida.  Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.

Edited by Brooke Neuman
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