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December 04, 2012

Pocono Raceway Partners with Frontier Communications to Enhance Communications

By Shankar Pandiath, TMCnet Contributor

Pocono International Raceway, Inc. manages the Pocono Raceway, which is a super-speedway located in Pennsylvania in the Pocono Mountains where NASCAR races are conducted. Besides NASCAR races, Sports Car Club of America (SCCA), motorcycle clubs and racing schools use the track year round.

Pocono International Raceway, Inc has now decided to upgrade its communication systems. It partnered with Frontier Communication, an S&P 500 company. Pocono International Raceway has enlisted the expertise of engineering and operations teams of Frontier Communication to design a cutting edge telecommunications system that benefits its staff, employees, race teams, media and fans. The enhanced communication system will accommodate and drive current and future growth by attracting other entertainment opportunities.

Pocono International Raceway is a uniquely designed three-turn facility. Frontier had to keep the design in mind to create a system that could integrate different locations and support all of the communication needs of the users. Frontier decided to use a Mitel (News - Alert) 3300 VoIP system, which would allow the capacity of the users to be increased to 1,400. The new 3300VoIP solution is flexible and does not require a completely revamped platform to process and to support growth.

“We’ve made many enhancements to our facility over the years and the new communications system is another step in our plan to become a year-round entertainment venue,” said Brandon Igdalsky, president and chief executive officer of Pocono Raceway. “Communications are the life-blood of any business and we are excited to have Frontier Communications, an industry leader, as a partner in this exciting endeavor.”

“We appreciate what Pocono Raceway needs now as well as what it might need in the future to address communications for concerts, trade shows and other entertainment and raceway events,” said Michael Morton, general manager of Frontier Communications.

“The Mitel solution integrates rich telephony features with advanced applications that are accessible via desktop devices and managed over a web-based embedded system. The system is highly scalable, so it can grow as Pocono Raceway grows. It’s an efficient and cost-effective system since ‘moves, adds and changes’ are completed over the web, a huge benefit to the raceway. Year-round events at Pocono Raceway would be an exciting economic driver to the area, fostering additional jobs and overall new business opportunities. We’re excited to help make this happen together with Pocono Raceway,” he added.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO Miami 2013, Jan 29- Feb. 1 in Miami, Florida.  Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.

Edited by Brooke Neuman
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