SUBSCRIBE TO TMCnet
TMCnet - World's Largest Communications and Technology Community

TMCnet FEATURE

TMCNET eNEWSLETTER SIGNUP

September 21, 2012

HarperCollins to Lower E-Book Prices

By Wayne Adam, Contributing Writer

HarperCollins recently struck a deal with Amazon and other e-commerce companies to lower            its e-book prices. This action is a result of an antitrust settlement involving Harper Collins, other book publishers and the U.S. Justice Department, that lets retailers return to setting their own prices.

“HarperCollins has reached agreements with our e-retailers that are consistent with the final judgment,” Erin Crum, a spokeswoman for HarperCollins, said in an e-mailed statement. “Dynamic pricing and experimentation will continue to be a priority for us as we move forward.”

Sarah Gelman, a spokeswoman for Seattle-based Amazon added, “Following the approval of the settlement, Amazon is lowering prices on “a broad assortment of HarperCollins titles,”

In summation, an antitrust suit was filed by the Justice Department against HarperCollins, Penguin Group, Macmillan, Hachette Book Group, and Apple (News - Alert) claiming that they conspired to fix prices on e-books in violation of the U.S. antitrust laws.

Here is an outline of the original complaint stated in the Wall Street Journal:

The five publishers and Apple hatched an arrangement that lifted the price of many best-selling e-books to $12.99 or $14.99, according to the suit. The publishers then banded together to impose that model on Amazon, the government alleged.

"As a result of this alleged conspiracy, we believe that consumers paid millions of dollars more for some of the most popular titles," said Attorney General Eric Holder.

In April, a settlement was reached. The legal action stems from the 2010 agreements between major publishers to set their own prices for e-books, in order to offset the deep discounts on best sellers offered by Amazon.

Apple, Penguin Group (USA) and Macmillan have declined to settle and a trial is expected in June 2013.

E-books are a lucrative market accounting for 25-30 percent of total sales and pricing wars are common among publishers and retailers. It was only a matter of time before a lawsuit of this nature emerged and no matter the final outcome we’ll probably see more of them in the future.

Want to learn more about the latest in communications and technology? Then be sure to attend ITEXPO West 2012, taking place Oct. 2-5, in Austin, TX.  Stay in touch with everything happening at ITEXPO (News - Alert). Follow us on Twitter.




Edited by Jamie Epstein
» More TMCnet Feature Articles

Comments powered by Disqus

LATEST TMCNET ARTICLES

» More TMCnet Feature Articles




LATEST VIDEOS

DOWNLOAD CENTER

UPCOMING WEBINARS

MOST POPULAR STORIES





Technology Marketing Corporation

800 Connecticut Ave, 1st Floor East, Norwalk, CT 06854 USA
Ph: 800-243-6002, 203-852-6800
Fx: 203-866-3326

General comments: tmc@tmcnet.com.
Comments about this site: webmaster@tmcnet.com.

STAY CURRENT YOUR WAY

© 2013 Technology Marketing Corporation. All rights reserved.