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June 18, 2012

Arbor Aims for Expansion

By Paula Bernier, Executive Editor, TMC

Arbor Networks has traditionally targeted its network visibility and distributed denial of service (DDoS) detection and mitigation solutions at Internet service providers. The company remains in that business today, but last fall, Arbor expanded its focus to include enterprise users. And now the company is investing in new management, which is looking at how to enable Arbor to grow both organically and via mergers and acquisitions.

That’s the word from Tom Bienkowski, Arbor’s director of product marketing, who spoke with TMCnet last week at Cisco (News - Alert) Live in San Diego.

Bienkowski notes that a relatively new addition to the Arbor Networks staff is Matt Moynahan, the company’s senior vice president of product management and corporate development. Moynahan previously was president and CEO of Veracode, and before that was vice president of the consumer products and solutions division at Symantec (News - Alert).

As for potential acquisition targets for Arbor Networks, those could fall into the areas of companies that offer data feeds that help with threat intelligence and/or deals involving companies in adjacent markets, such as a firewall or data loss prevention, says Bienkowski.

The monitoring space already has seen a fair amount of consolidation recently, with Arbor Networks parent company Danaher acquiring VSS Monitoring); Ixia acquiring Anue; and NetScout buying Simena. Bienkowski attributes this trend to the fact that, “You have real estate on a network, and there are choke points. People are trying to put as much functionality at that point in the network as they can.” That’s why, for example, Cisco is trying to introduce as many blades as possible on its boxes, he adds.

Arbor’s solutions include Peakflow, its ISP network visibility and security solution, which is used for pervasive, cost-effective visibility into routing, IP flow, IPv6 and application-layer data to detect network anomalies, reduce costs and improve operational efficiency; infrastructure security; service protection; and managed services.

AT&T (News - Alert) for one uses Peakflow to power its cloud services. It also uses the Pravail enterprise solution, which businesses deploy in front of services to stop application-layer attacks and disrupt botnet communications. Behind all Arbor products is ATLAS, the company’s research and intelligence organization that does threat analysis; deploys probes on service provider networks to get a broad view of what’s happening; and designs products to address those attacks. ATLAS has been in existence for about five years, says Bienkowski, but Arbor Networks is in the midst of expanding that effort by adding new people, additional probes, and building consortiums to collaborate on threat analysis.


Edited by Rachel Ramsey
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