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May 08, 2012

Smith Micro Software Rolls Out Netwise Passport at CTIA Wireless 2012

By Stefanie Mosca, TMCnet Managing Editor

Among the many hot topics being discussed on the CTIA (News - Alert) Wireless exhibit hall floor today during the first day of the show, mobile management solutions was one trend that seemed to be a reoccurring theme.

Focused on helping consumers and enterprise users connect to the Internet using their mobile devices, Smith Micro (News - Alert) Software, provides a number of mobile management solutions targeting everyone from the large enterprise to the small business user, mobile and cable operators and device and PC manufacturers. This week at CTIA Wireless 2012 in New Orleans, Louisiana, Smith Micro will be demonstrating its Netwise Passport solution. This new solution adjusts several different problems for operators related to network performance, customer experience, and revenue leakage. Netwise Passport can reduce network traffic by intercepting applications that cause excessive network signaling and redirecting them to WiFi (News - Alert) or offering more efficient application alternatives. It can also identify and manage unauthorized tethering to protect scarce network resources, improve capacity planning, and promote convenient up-sell opportunities to subscribers, according to the company. The Netwise Passport can also enforce application-based usage policies such as ensuring corporate owned devices and data plans aren't being used to stream unnecessary data.

Smith Micro’s software is used by some of the leading mobile operators in North America as well as around the world. The company’s USB modem technology is used to plug into carrier networks. For example, Smith Micro’s technology is used by Sprint to provide Sprint’s wireless customer base with access manager solutions.

Carla Fitzgerald (News - Alert), VP of marketing at Smith Micro Software exclusively told TMCnet that with constant changes in smart devices today, the growth of data traffic is increasing as well, presenting an ample opportunity for companies like Smith Micro Software. As these advancements cause the carriers to shift their focus on enabling their users with connectivity, the user experience becomes much more competitive. Fitzgerald added that now that there are more choices as to how consumers are connected, issues of high performance and security come into play as well as traffic issues that must be managed regarding content filtering.  Luckily for Smith Micro, the company has a number of years of experience in the industry allowing it to address these issues head on for its customers.  

After the company’s first quarter results showed a sharp decline in 2011, due to WiFi hotspots outshining USB devices like that offered by Smith Micro, Fitzgerald said revenue has finally stabilized. The company intends to bring profits back up to a level similar to the dramatic spike that was experienced back in 2010 as the company continues to grow internationally in segments such as Europe and Asia.  

The month of May will continue to be a busy one for the company’s calendar as representatives from Smith Micro attend Interop in Las Vegas, Jeffries Global Technology (News - Alert) Media & Telecom Conference in New York City and the upcoming Security Research Associates Growth Stock Conference beginning May 15 in San Francisco.




Edited by Stefanie Mosca
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