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March 06, 2012

Apple, Intel and Cisco Provide Best Product and Relationship Experience, Says Temkin Group Research

By Amanda Ciccatelli, TMCnet Web Editor

A new research report published by Temkin Group, entitled “Tech Vendors: Benchmarking Product and Relationship Satisfaction of IT Clients,” rates the experiences delivered by 60 large technology providers. Based on a survey of 800 IT professionals from companies with at least $500 million in annual sales, the research examines how large enterprises rate IT vendors' products and relationships. Intel, Apple (News - Alert) and Cisco earned the highest average ratings across the two key areas, products and relationships.



According to a betanews.com article, while the average rating across all 60 tech vendors was 50 percent, eight vendors fell below 40 percent including Compuware, Wipro, Capgemini, Tata Consulting Services, Unisys (News - Alert), Novell, Qualcomm, and SunGard.

Temkin Group asked IT professionals to rate the companies in four areas: cost of ownership, innovation, account team support, and technical support. The vendors with the highest relationship ratings are Intel, Apple, Cisco, Google, Microsoft (News - Alert) servers, and IBM IT services. The tech vendors that received the lowest relationship ratings are Compuware, Wipro, and Unisys.

Rating companies in ease of use, features, flexibility, and quality, Temkin Group IT professionals found the vendors with the highest product ratings to be Intel, Apple, Cisco, Microsoft business applications, Microsoft desktop software, Microsoft servers, Google, Oracle (News - Alert) database software, Oracle business applications, and VMWare. The tech vendors that received the product ratings are Compuware, Capgemini, and Wipro. Below are highlights from the eight evaluation criteria:

Cost of ownership: Two tech vendors, Google (News - Alert) and Intel, received ratings of 60 percent or higher.

Innovation: 16 tech vendors received ratings of 60 percent or higher, while four -- Apple, Intel, Cisco, and Google -- were above 70 percent.

Account team support: Seven tech vendors received ratings of 60 percent or higher, led by Apple, Intel and Cisco.

Technical support: Nine tech vendors received ratings of 60 percent or higher and only Intel was above 70 percent.

Product ease-of-use: 13 tech vendors received ratings of 60 percent or higher and two – Intel and Apple -- were above 70 percent.

Product features: 17 tech vendors received ratings of 60 percent or higher and two – Cisco and Intel -- were above 70 percent.

Product flexibility: 12 tech vendors received ratings of 60 percent or higher and only Intel was above 70 percent.

Product quality: 17 tech vendors received ratings of 60 percent or higher and four were above 70 percent -- Intel, Apple, Cisco, and Adobe.

Temkin Group is a customer experience research and consulting firm that combines customer experience thought leadership with an understanding of the dynamics of large organizations to help executives accelerate their results.




Edited by Tammy Wolf
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