Facebook (News - Alert) has been shutting down a large number of apps recently – but analysts claim it is not a big issue.
AllFacebook says the shutdown was caused “by changes to the automated platform monitoring system.”
Even so, many developers posted their complaints on Facebook development forums, AllFacebook said.
“This isn't too big a deal – most app makers will simply tweak their app to get them back in compliance and move on – but it shows how miscommunication can turn a routine adjustment into a big freakout,” BusinessInsider said.
“Facebook didn't really police these ‘small’ apps before and now has rolled out an algorithm that automatically shuts them down if they post too often to users' walls,” BusinessInsider explains. “The problem is that Facebook didn't tell app makers it was going to do this, so these [app makers] just woke up Friday and saw their app had been shut down, and very understandably freaked out.”
Many of the apps that have “tens of thousands of daily active users” are largely left unnoticed by Facebook.
“They are small in comparison to large applications like Zynga’s (News - Alert), which have millions of daily users,” AllFacebook said.
The large apps that were apparently shut down include: Photo Effect, Social Interview, and Good Reads, although more are complaining, AllFacebook said.
Eugene, a Facebook engineer, explained on Hacker News that the Facebook site turned on an enforcement system which led to the apps with higher negative user feedback getting disabled or getting some features disabled.
“My apologies for the suddenness of the action. The numbers were high enough to cause a real loss of trust in applications, which can impact the entire platform. Where we have failed is not providing enough feedback about negative engagement metrics to developers before needing to take this action. This is something we are working hard to fix with the new Application Insights that will be launching over the next few weeks – you will have detailed information about both positive and negative engagement of the content your application generates,” Eugene said.
Those who were possibly disabled in error can click on an appeal link.
In other Facebook news, TMCnet reported that IPgallery will be extending its cloud based, web activated Social Communications and IPTV (News
- Alert) platform, as an application inside of social networking sites, like Facebook, for MSOs to deliver IP-based Value Added Services (VAS) across any environment.
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Ed Silverstein is a TMCnet contributor. To read more of his articles, please visit his columnist page.
Edited by Jennifer Russell