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TMCNet:  Great Museum Stores Team-Up Online to Extend Market Reach

[July 25, 2017]

Great Museum Stores Team-Up Online to Extend Market Reach

PHILADELPHIA, July 25, 2017 /PRNewswire/ -- Museum stores in Columbus, New York, Philadelphia, St. Louis and Toledo have come together to create the first museum store online shopping marketplace. Launching today, ShopMuse.ORG is where museum stores present the most interesting gifts, books, housewares, jewelry, and clothing – arts-inspired, unique merchandise which shoppers find only at the best museum stores.  

ShopMuse® offers a great selection of products, as well as the best art news and social media content that museums produce. ShopMuse is the place where Shoppers buy great merchandise that supports the great arts and cultural institutions that contribute so meaningfully to our communities.

Dave Salkin, The President of Twenty61 and the creator of ShopMuse, says, "With today's launch, ShopMuse is lifting museum e-commerce into an important new orbit. Museum retailers and independent not-for-profit stores can now, together present the amount of content that shoppers find on today's successful e-commerce websites. ShopMuse makes it easy for museum retailers to reach out to museum-members nationwide, and to the burgeoning online shopping audiences who only return to sites that provide a resource rich with materials and information."

In the comingmonths, ShopMuse will also include an affordable app where together, stores can present a shopping and information resource that's rich enough to warrant a place on the shopper's mobile device screen. Access to this rapidly growing pool of fully engaged mobile shoppers means that museums - for the first time - can participate meaningfully in 21st century e-commerce.




ShopMuse recruited the design and development talent of two great tech development firms: Local Wisdom and Optic Nectar. Together, these innovative Lambertville New Jersey and Saratoga Springs New York-based companies have created the first multi-vendor arts e-commerce platform, complete with the sophisticated product presentation found by museum-goers and art enthusiasts in their favorite museum stores.

Salkin hopes that other museum retailers will be following the lead of the Brooklyn Museum, the Saint Louis Art Museum, the Columbus Museum of Art, the Smithsonian-affiliated National Museum of American Jewish History and the Toledo Museum of Art. With ShopMuse, these non-profits can grow their earned income and extend the artistic, cultural and educational opportunities that they so effectively provide to their communities.

ShopMuse is a project of Twenty61, a Philadelphia-based start-up company that creates marketplace e-commerce platforms for independent sellers of arts-inspired and locally produced goods.

To download a press kit, visit http://www.shopmuse.org/about-us. To request one sent, email us: [email protected]

To speak with us about ShopMuse, call David at 208-806-1499. Thank you.

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ShopMuse is a Project of Twenty 61, LLC

View original content with multimedia:http://www.prnewswire.com/news-releases/great-museum-stores-team-up-online-to-extend-market-reach-300492926.html

SOURCE ShopMuse


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