TMC Announces Webinar: �Customer Wants and Needs: Measuring Experiences through Feedback'

TMC (News - Alert) Webinar to focus on Measuring Your Customer Needs

Norwalk, Conn. - Oct. 6, 2015 -TMC today announced its latest Webinar, Customer Wants and Needs: Measuring Experiences through Feedback, will be held October 8, 2015 at 2 p.m. EDT / 11 a.m. PDT. This online event is presented by Mike Phillips (News - Alert), director of feedback strategy at Inquisium, Meg Stensrud, regional sales director at Inquisium and is being moderated by Stefania Viscusi, editor at TMCnet.

This webinar will explore key industry trends in customer feedback and address why organizations are increasingly turning to sophisticated survey solutions and creating insightful feedback programs.

Organizations are rapidly adopting more sophisticated feedback management programs to drive continuous feedback, to better understand and get to the heart their customers' wants and needs. This level of data gives businesses the insights to make timely improvements that build a solid customer base and loyal following. The end goal? Higher customer ROI when survey solutions are utilized and implemented properly. 

The "Customer Wants and Needs: Measuring Experiences through Feedback' webinar will teach attendees to:

• Leverage survey programs to collect ongoing feedback from customers
• Understand the basic and more sophisticated components of Voice of the Customer program
• Analyze customer data, identifying key insights and implementing business changes to create better customer experiences

Inquisium will present on these trends and discuss the importance of not just collecting data, but analyzing it and implementing business transformation to meet customers' ever-changing wants and needs.

Registration is now open.  For more information about this webinar or getting involved with future online events, contact Tim Zaccagnino at 203-852-6800, ext. 168

About TMC

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• Unique, turnkey Online Communities boost search results, establish market validation, elevate brands and thought leadership, while minimizing ad-blocking.
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For more information about TMC and to learn how we can help you reach your marketing goals, please visit www.tmcnet.com.

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