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Sprint Nextel Announces New Programs for its Customers
 TMCnet Contributing Editor
Sprint ( News - Alert) Nextel has announced a list of new programs designed to deliver better customer experience. The new programs include, no contract extensions for rate plan changes, new prorated early termination fee (ETFs) and according to the company, other programs to reward the loyalty of Sprint customers
The company says, starting next week, customers will have flexibility by being able to change their rate plans without having to renew their contracts. Earlier this year, the company had reportedly become the first wireless carrier to give customers additional contract flexibility by extending its Right Plan Promise policy to six months.
The company is also planning to implement a new prorated ETF policy — more details will be released next year. “We are introducing programs to reward our customers and show our appreciation for their business. Rewarding their loyalty is a first step in gaining their trust,” Bob Johnson, chief service officer at Sprint, noted in a press release.
In addition to the new contract flexibility and prorated ETF, Sprint’s new programs include, Welcome Call, Johnson explained, soon after a new user activates service, a Sprint customer care representative will welcome the customer to Sprint, to ensure that the user feels fully informed about the product and/or plan chosen, about coverage.
In addition, Overage Courtesy Call, to monitor new users’ wireless usage during the first six months of service. Johnson stated that the company will notify users first time they have incurred significant excess voice, text or data overage charges.
The company also is extending 30-day risk-free guarantee, Johnson said, “Sprint gives customers 30 days to try Sprint service risk-free.” It is also planning to reward, in early 2008, its long time users under the Premier Loyalty Rewards program.
Johnson remarked that his company’s new customer-friendly policies are build on Sprint’s existing programs and commitment to a positive customer experience.
Anshu Shrivastava is a contributing editor for TMCnet. To see more of his articles, please visit her columnist page.
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