AMD has introduced its ‘Better by Design’ program to highlight outstanding performance and superior technologies in desktop and notebook PCs designed by leading global OEMs.
The company has also decided to incorporate its innovative ecosystem, which includes graphics from ATI (
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“The Better by Design program represents our commitment to an open platform strategy, based on superior technologies that enable our OEM customers to design truly differentiated PC solutions and deliver premium features, performance and value to end-users,” said Henri Richard, executive vice president, worldwide sales and marketing, AMD, in a press release. “One of the reasons for AMD’s continued success is that we listen to both our end-users’ expectations and the needs of our OEM customers and respond with solutions to enable the best experiences in computing.”
The Better by Design program aims to provide key benefits directly to AMD’s OEM and system builder customers and commercial and consumer PC users.
The Better by Design program features superior technologies and leading-edge performance buyers want for their ever expanding digital lifestyle. According to the press release, systems that feature the Better by Design label will incorporate high-performance and energy-efficient AMD64 dual-core processors, superior graphics and wireless network performance to help deliver on the promised rich visual capabilities and exciting new features of Windows Vista.
Computer manufacturers such as Acer, Dell, Gateway, HP, Lenovo, NEC (
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“Our Ferrari 1000 and 5000 notebooks exemplify this commitment with their racecar-inspired design, championship-performance, optimized connectivity, and a multitude of media and productivity tools, that blend elegant design with enhanced efficiency,” said Campbell Kan, head of the mobile computing business unit, Acer Inc. “Acer and the Better by Design program share a similar goal; offering better technologies and performance designed around our customers’ true needs.”
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Niladri Sekhar Nath is a contributing writer for TMCnet covering telecommunications, service providers and networking. To see more of his articles, please visit his columnist page.
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