December 21, 2009
Email Server Feature: Ipswitch's IMail Server Exceeds 2009 Expectations; Product 'Strong' for 2010
By Amy Tierney, TMCnet Web Editor
Despite the tough economic times that have impacted a number of communications technology businesses this year, Ipswitch, a developer of business-class messaging applications, which offers email server services, is ending 2009 on a bright note. The company is reporting double-digit increase in growth in new units – 24 percent to be exact – and achieved a 91 percent renewal rate.
Company officials attribute the growth to new product releases, as well as their ability to save businesses money and “do more with less.”
“Economy aside, it goes without saying that every business, large or small, can appreciate an IT solution that will reduce costs and increase their ROI,” Renee Hewlett, Internet marketing specialist at Ipswitch’s (News - Alert) messaging division, told TMCnet in an interview printed in full below.
During the interview, Hewlett also said that while economic conditions are uncertain, the company’s product offering remains strong heading into 2010 and its business model is “bright.”
Our exchange follows.
TMCnet: How did Ipswitch perform in 2009? Did the results meet company expectations?
Renee Hewlett: Ipswitch IMail Server performed exceptionally well in 2009. We had projected 13 percent growth in new units for 2009, which would have been a very nice target to achieve. However, we actually experienced a 24 percent growth in new units and maintained a better than 91 percent retention on renewals. These numbers speak to a solid product line and a phenomenal team of experts that support our loyal customers.
TMCnet: What have been some of the company’s key announcements this year?
RH: Looking back, 2009 has been a remarkable year for Ipswitch IMail Server. In March, we were very proud and excited to receive PCMag.com Editors’ Choice award. Obviously, PCmag.com is a highly credible source for technology reviews so it was an honor to receive such an award. In April, we announced the release of our current version, IMail Server v11. With this release, we added new features such as mobile synchronization and push support for email as well as adding IP Reputation Service to the Commtouch (News - Alert) Premium Anti-spam offering. In addition, we also added Instant Messaging and WorkgroupShare collaboration to all IMail Server product offerings, making our messaging solution even more cost-effective and competitive in the market. In August, IMail Server celebrated its 15th anniversary. And in December, IMail Server released v11.01.
TMCNet: At the beginning of the year, the economy was in a recession. How did it impact your business?
RH: Our business has actually grown over the last year. And it’s no surprise when you consider that our value proposition is focused on enabling businesses to “do more with less.” This proposition has always resonated strongly with small to medium size businesses that typically have fewer resources at their disposal. They are tasked with doing business smarter in any economy. But what we are seeing is that in a recession, when budget cuts are deep, more and more medium to larger size businesses are also finding value in a high-quality, low-cost software solution like IMail Server. Economy aside, it goes without saying that every business, large or small, can appreciate an IT solution that will reduce costs and increase their ROI.
TMCnet: There are now signs that the economy is recovering. What are your predictions for 2010?
RH: It’s hard to predict what the economic landscape will look like in 2010. However, despite the ups and downs of the economy, our product offering remains strong. We meet the needs of all businesses; any size and in any economic state. It’s safe to say that we proved that in 2009. Our offering ranges from a very small business option, IMail Express, which is FREE for a 10 user license to IMail Server Premium that includes all the functionality and features of an Enterprise mail server, yet still at a fraction of the cost.
TMCnet: What are you looking forward to help Ipswitch business in 2010?
RH: The outlook for our business model is bright. As we maintain our commitment to being customer-focused and data-driven then we will continue to deliver high quality messaging solutions that add value to our customers’ IT infrastructure.
Amy Tierney is a Web editor for TMCnet, covering business communications Her areas of focus include conferencing, SIP, Fax over IP, unified communications and telepresence. Amy also writes about education and healthcare technology, overseeing production of e-Newsletters on those topics as well as communications solutions and UC. To read more of Amy's articles, please visit her columnist page.
Edited by Amy Tierney