The interest in radio has taken off in recent years, with the release of systems such as XM and Sirius satellite radio. 

Additionally, Internet radio provider Pandora (News - Alert) is becoming widely used on people’s computers, both in a professional and personal setting.

As a result of increased popularity, the Internet radio provider named George Lynch as the company’s new Vice President of Automotive Business Development. 

In keeping up with the higher traffic, the company plans to work towards their automotive dashboard, with additional plans to seek more business from local advertisers as a way to connect and expand into the SMB market. 

 “Delivering PANDORA's personalized internet radio to our 48 million listeners in their vehicles is a key focus of our company this year and we think we have got the best person on board to help PANDORA cement our presence in the automotive arena,” said Jessica Steel, senior vice president, Pandora. 

In recent Pandora news, the company partnered with FORD to enable listeners to access their Pandora accounts through the automobile’s syncing system.