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April 04, 2008

iTunes Store Now Number One is the U.S.

By Raju Shanbhag, TMCnet Contributing Editor

Everyone's dancing to the tunes of iTunes, or that’s what Apple (News - Alert) says. After being in the number two spot in sales in the U.S. for some time, iTunes has announced they finally made the transition to becoming the number one music retailer in the U.S.

For some time now, Apple has been trying to push iTunes to U.S. customers with the introduction of various services. In January, the company launched iTunes Movie Rentals featuring movies from all of the major movie studios including 20th Century Fox, The Walt Disney Studios, Warner Bros., Paramount, Universal Studios Home Entertainment, Sony Pictures Entertainment, Metro-Goldwyn-Mayer (MGM), Lionsgate and New Line Cinema. These moves by Apple seem to have paid off as it has now reached the number one spot, surpassing another retail giant Wal-Mart in the process.
The company notes the latest data from the NPD Group (News - Alert), which says iTunes now has more than 50 million customers, has sold over four billion songs, and features the world’s largest music catalog of over six million songs.
iTunes has become the largest music retailer in the U.S. based on the amount of music sold during January and February 2008 according the MusicWatch survey from NDP.
Eddy Cue, Apple’s vice president of iTunes said, “We launched iTunes less than five years ago, and it has now become the number one music retailer in the world. We are thrilled, and would like to thank all of our customers for helping us reach this incredible milestone.”
Raju Shanbhag is a contributing editor for TMCnet. To see more of his articles, please visit his columnist page.
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