The client, a wholesale food manufacturer, notes, "Our sales managers are brought up to speed on what’s going on out in the field, and vice versa. [Sage CRM] gives them the macro and micro view. They utilize it for following up on deadlines, attacking a specific proposal, or rectifying a customer problem. Now, sales representatives in Florida know what their counterparts in Michigan are doing without having to call. This process improvement has created a significant increase in communication among the sales team. Employees now use Sage CRM to follow up on deadlines, create and monitor proposals and solve problems for our customers. Everyone on the team is connected.
Our biggest gain from Sage CRM is the ability to share customer and prospect databases with all users. We were aiming to better manage leads and accomplish more sales growth, which is what we are seeing as a result of implementing Sage CRM.”
|