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RightNow experienced a very impressive 99.98 percent uptime during 2005. As the competition in the rapidly growing on-demand CRM market intensifies, uptime is likely to become one of the most important, if not the most important, differentiators between providers. With reliability statistics like those reported by RightNow, the company is well positioned to take a leadership position in on-demand CRM.

RightNow Technologies
40 Enterprise Blvd. PO Box 9300
Bozeman, MT, 59718

http://www.rightnow.com


Product Name: RightNow CRM 7.5

RightNow CRM 7.5 is the latest version of RightNow's on-demand CRM solution. With a range of new and enhanced features, RightNow CRM 7.5 was created to deliver improved functionality across marketing, sales and service processes, enabling organizations to optimize the lifetime value of their customer relationships and the end-to-end quality of their customer experience. The product's components, RightNow Marketing, RightNow Sales and RightNow Service, are engineered with a common database, common business rules management and a common workflow engine. By automating a range of processes and eliminating the boundaries between customer-facing departments, RightNow CRM provides important advantages: marketing leads can be automatically routed to salespeople, data from service interactions can be used to improve marketing campaign targeting, and salespeople can avoid being surprised by open service incidents and/or active marketing promotions.

Unlike many other CRM solutions, which provide functionality through separate components that are often poorly integrated, RightNow CRM’s three constituent applications—RightNow Marketing, RightNow Sales and RightNow Service—are seamlessly engineered with a common database, common business rules management, and a common workflow engine.


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