CTI Expo
Update: Learning By Doing Give a man a fish and you feed him for a day.
Teach a man to fish and you feed him for a lifetime.
I love this expression. As a former MIS director, I had to use it often to make sure my
users truly comprehended the value of training. To truly understand and benefit from
anything, we must first and foremost come to understand it. And to fully understand any
topic, it is imperative that you roll up your sleeves and get your hands
dirty. Its the difference between being a passenger and actually driving.
There is no substitute for hands-on experience.
This learning by doing approach is exactly why we have so many live
demonstrations in the Exhibit Hall at CTI EXPO
(December 7-9, Las Vegas, NV). Of the many technology trade shows I
attend per year, I have never seen the amount of live demonstrations that we provide at
CTI EXPO. We are obsessed with giving you the best show possible.
So obsessed in fact that we have teamed with at least 50 different leading companies in
the communications industry to provide you with objective information on every facet of
communications today. From Learning Centers focusing on Linux CTI and Wireless CTI, to a
Next-Generation Telco-In-A-Booth, to the Office of the Future and a Live CRM demo, there
really is something for everyone. Here are the brief descriptions of the attractions as
well as some of the participants that weve signed on so far. This list will no doubt
change so please check our Web site for
updates and additions.
Learning Centers
These Learning Centers will focus on the most important technologies affecting
communications today.
Linux CTI: This promises to be an awesome Learning Center! I
cant wait to see it myself. Open source finally comes to telephony. Participants so
far include White Pine (who make a variety of video conferencing and collaborative
computing products); Quicknet (who makes the Internet Phone Jack); as well as Aculab, who
is one of the DSP resource board makers that has thrown their full support behind this new
and exciting platform.
Testing/Development: Hammer and Teltone will be demonstrating their
testing and network simulation technology respectively while we can expect Artisoft,
Brooktrout, Pronexus and Envox to educate you on the latest in development tools.
CT Media: The latest open telephony standard for building truly open
client/server communications systems. The first major standard in the industry to have the
backings of all the major industry players as well as Microsoft and Intel. Participants
will include Dialogic, one of the major architects of CT Media as well as many of their
partners. As of this writing we can expect Telekol to show their latest unified messaging
technology.
Next Gen Call Centers: Expect leading-edge demos from CosmoCom, ATIO,
Telephony@Work, and Aspect Communications.
Wireless CTI: Expect the latest in handhelds and palm-based computers
from a wealth of participants.
Office of the Future: This is your first glimpse of how the
state-of-the-art Office of the Future will look. Praxon will demonstrate their
award-winning voice/data switch (an IP-based PBX), and PakNetX will demonstrate their IP
telephony-based call center solution. They are the first company to ship an ACD on CD.
Picazo will show their PC-PBX products in action. They are the first PC-PBX manufacturer
to run on Windows 2000. Microsoft will show their latest software products, GN
Netcom/Spectrum Technologies will show their latest headsets, and Romak (the supplier of
the furniture at TMCs headquarters) will demonstrate their latest furniture designs.
Next Gen Telco in a Booth: We have so many things in the works and the
technology and services we want to show you evolve daily. Come to the show to see it for
yourself!
2 Live Working Call Centers on the Show Floor
At last springs CTI EXPO in DC, the Live Multimedia Blended Call Center sponsored by
CellIT and their partners was a huge hit. The agents in CellITs call center made and
received over 11,000 calls in just two days! One impressive aspect of their solution was
simply that it looked awesome nicer than any call center I have visited. Beyond the
ergonomic aesthetics, the hardware portion was stunning as well. Oak-based glass
house cabinets housed truly state-of-the-art voice over ATM and voice-over-IP
technology that eliminated the need for an external voice-only switch. Expect CellIT to
top their DC Live Call Center debut with a working call center that will further connect
to a live CRM Demo sponsored by Quintus (see below for details).
The latest addition to the US call center market comes from a company called Vocalcom. Vocalcom, a company that is quite well known
in Europe, will be making their US debut at CTI
EXPO in Las Vegas. To kick off their US presence, they will have a live, working call
center on the show floor. Vocalcoms technology is a PC-based call center solution
not unlike the Interactive Intelligence model. They are able to connect with your existing
CTI enabled call center products such as switches, or they can be the switch themselves.
The interface of their call center solution is quite slick and acts as a front end to many
of the call center features you would expect under the hood. Scripting, skills based call
routing, e-mail routing, a strong statistics package, as well as call blending are all
included. Vocalcom touts its solution as a smart customer interaction solution
and it seems to be exactly that. Attendees will be able to view all of these technologies
as well as interact with the agents on the show floor. A screen will allow you to witness
exactly how calls are routed to the appropriate agent. CTI EXPO is proud to be the host of
Vocalcoms debut and we hope you will come welcome them to our shores.
Live Enterprise CRM Demo
Quintus Corporation, a leader in CRM products and technology has joined forces with both
TMC and CellIT to allow attendees to view the ultimate CRM demonstration right on the show
floor. There is simply no place else on the planet where you will be able to witness an
Office Of The Future, two Live Call Centers and a live CRM demonstration working together
in a single location.
Indeed, we have been working for months to ensure that you will come away from CTI EXPO
with exactly the knowledge you need. If there is anything important happening in the world
of communications, chances are, you will learn about it at CTI EXPO. There really is
something for everyone. We look forward to seeing you in Vegas and as always, if you
register online at www.tmcnet.com/ctiexpo, your registration is free, saving you $25. I
hope to see you there.
PS: If you havent been to Las Vegas in a while, you are in for a very pleasant
surprise. There are new properties being constructed on a regular basis, and the splendor
of these resort hotels is too beautiful to describe. We were able to negotiate incredibly
inexpensive hotel rates with the Bellagio and the Mirage, as well as our primary show
hotel, the Las Vegas Hilton. |