Technology that effectively expands the boundaries of the corporate office inevitably
changes a few other things as well. Such as the extent to which corporate travelers keep
in touch with the office. Such as the sense of immediacy available to telecommuters, who
might otherwise feel as though they?ve been cast adrift, and somehow kept apart from the
mainstream of the company?s work and information flows.
In the case of corporate travelers, or road warriors, keeping in touch is greatly
facilitated by office-expanding technologies that utilize voice, that is, live interactive
voice, not just voice mail, which is necessarily limited to periodic, or perhaps even
sporadic, call-ins. As for telecommuters, few things could enliven a data connection more
than a live interactive voice exchange.
If you doubt the importance of voice, in the sense weve been discussing it,
consider this example: While you are traveling, an important call is routed to your office
extension. The caller is impatient, and cant be bothered leaving a voice mail. He
wants to make a deal right away. So, he hangs up and calls one of your competitors.
How often is this scenario played out? Its hard to say. Unless the customer
leaves a voice mail, if only to berate you for your absence, or unless the customer zeros
out to an operator to have you paged, you will never know youve missed a business
opportunity.
POTENTIAL SOLUTIONS
At least two solutions can help corporations cope with a far-flung work force. That is,
there are solutions that can make office-based voice communications resources available to
remote workers. And, more than incidentally, such solutions can make remote workers
available to anyone who may need to speak to them.
The solutions we consider in this column provide remote voice and follow-me
capabilities. Remote voice is the ability to make calls into the office, over any data
connection (ISDN, T1, analog, frame relay, etc.), and then out through the corporate PBX.
In addition to making outbound calls through the corporate PBX from a remote location, you
can also receive inbound calls, that is, calls into the PBX that are routed out to
wherever you are.
Imagine: You can be in a hotel somewhere, log on to the corporate network, and receive
and initiate calls as though you were sitting at your office extension! Now, you can avoid
missing incoming calls even when you are on the road.
Of course, there are one-number-follow- me products that will do pretty much the same
thing as remote voice products, that is, give road warriors remote access to all incoming
calls. Whats distinctive about follow- me, however, is that it lets a caller reach
someone no matter where that someone happens to be a hotel, restaurant, car, train,
etc. As long as a person has a cellular phone while on the road (and has it turned on),
that person will always be available for a caller to reach them.
REMOTE VOICE
Remote voice products benefit road warriors, telecommuters, and administrators. These
products are available from several vendors.
Road Warriors
While many people take advantage of business travel to generate new business or enhance
their knowledge, they also risk missing the benefits of being in touch with fellow
employees. Sure, road warriors check in every once in a while, but continuous, interactive
information access can make the difference between falling behind and staying ahead.
There is a catch, however, to using remote voice technology while on the road. You need
to be logged on. If you arent in the hotel or wherever your remote voice product is
located, then you obviously cant receive or make calls from the corporate PBX.
Therefore, remote voice products are useful to business travelers only when they have
returned to the hotel room. At that point, they can turn on the lap-top and log on to the
corporate PBX.
Of course, this assumes that the business traveler returns to the hotel room at a
decent hour and stays logged on for a few hours. Nevertheless, if the business traveler
receives but one important phone call in the time he or she is logged onto the corporate
PBX, then deploying these devices can pay considerable dividends.
Another consideration, of course, is the time zone in which the business traveler is
located. The time zone will determine which areas of the country or even the world will be
open for business. For instance, a person traveling to the East Coast has the advantage
that at 7 P.M. EST the West Coast businesses are still open.
In addition, if you have to speak to someone back in the West Coast office, you could
simply make an intercom call to their extension using a remote voice solution. You could
even take it a step further and initiate a corporate-wide announcement/page on the
inter-com system! Imagine being on the road and being able to say "John, youre
not at your desk, and I need to speak to you right away," which is spoken over the
PBX intercom system that could be located 3000 miles away or more!
And how about conference calls? You could arrange for one of the phone companies to set
up a conference call for you. But why bother with the cost and hassle? Using remote voice
solutions, you can access the power and functionality of your corporate PBX. Need to hold
a conference? No problem. Need to transfer the caller to accounting after selling
something on the road? Again, no problem. With remote voice products, you are virtually
sitting at your desks phone extension.
Telecommuters
While remote voice can benefit road warriors, it really shines in telecommuting
applications. Road warriors, we found, cant be logged on throughout the work day.
Indeed, they may be logged on for just a few hours at the end of the day. Telecommuters
arent limited in this way. They can be logged onto the corporate PBX from their
homes for the entire workday. As such, they can have full-time access to the corporate
PBX.
In addition, many remote voice products are also capable of multiplexing data. Thus,
telecommuters can send/receive both voice and data from the corporate network. Thus, as
part of the network, in addition to the voice aspect, telecommuters can receive e-mails
and faxes, and thus enjoy unbroken communications with their fellow employees.
Another benefit is that a company can derive extra value from its investment in ACD
equipment. As far as the ACD is concerned, the remote agents are connected to the PBX.
Hence, the corporate office can transparently route calls to telecommuters. You can have a
call center consisting of agents located anywhere in the world!
Administrators
With remote voice, administrators can take advantage of tried-and-true call detail
recording (CDR), which most companies already incorporated with their PBX system(s). Thus,
utilizing the existing CDR reporting mechanism allows for a central store of call records,
which is much easier for an administrator to monitor and use as a source of meaningful
reports.
Competing Products
- DataRaces Be There! About a year ago, TMC Labs reviewed this
extraordinary product, which, in addition to its remote voice capabilities, allowed you to
telecommute using ordinary analog phone lines to access the corporate network, thereby
giving you access to e-mail, files, faxes, etc. This product also featured great CTI
extras, such as a PC-phone GUI and a contact manager. We were also impressed by the
products multiplexer technology, which allowed for both remote voice and data .
Because it was such an innovative, creative, and very useful technology, we couldnt
help but speculate about potential improvements what competitors might eventually
offer. We agreed that the DataRace solution was basically a Windows NT 4.0 RAS server with
DataRaces own proprietary modem cards in it, as well as proprietary modem cards for
the remote clients. What DataRace did was take existing technology and standards and then
provide a link to analog ports on PBXs .
We wondered why more companies werent already doing this sort of thing. After some
discussion, we pretty much decided that the major PBX manufacturers would soon enter this
market space. We joked that Lucent would offer a similar solution in 36 months .
We also speculated that it would be possible to use IP telephony technology over an
Internet (VPN) connection to a PBX, that it would be possible to eliminate an analog or
ISDN dial-up connection to these remote voice products .Using an Internet-based VPN would
also eliminate any long-distance dial-up charges to attain these remote voice
capabilities.
- Lucents Virtual Telephone: Although our prediction was off by a few
months, Lucent Technologies did eventually create a dandy of a remote voice product
Released in March 1998, this product, called Virtual Telephone, lets a remote worker
access e-mail, hear and respond to voice mail, and make real-time phone calls
simultaneously. This can be done over a single phone line (dial-up RAS), a LAN connection,
and (as we anticipated) a virtual private network (VPN) connection .
Initially, Virtual Telephone will perform the remote voice capabilities by running
software on top of Lucents Internet Telephony Server-E (ITS-E), an H.323-compatible
gateway. Whats nice about Lucents solution is that you dont need to buy
separate units/boxes for each recipient of remote voice capabilities. To use Lucents
solution, all you need is some sort of network connection to their H.323 Internet gateway,
whether its through an analog dial-up connection, frame relay, ISDN, T1, or any
other network connection. Then, all you need is some software on the clients to access
Lucents gateway. And, as we all know, using a software-based solution is cheaper and
easier to manage than buying a piece of hardware for every client.
- Other Remote Voice Products: MCK Communications offers EXTender, which is
available in both analog and ISDN versions . Another company, Multitech, provides products
that utilize Digital Simultaneous Voice and Data (DSVD). Like DataRaces Be There!,
Multitechs products simply use analog lines and multiplex the voice and data.
FOLLOW-ME
Nowadays, it seems every CTI product incorporates follow-me functionality.
Follow-me products give road warriors nearly 100-per-cent availability, which means
callers are able to reach them by dialing their extension. The road warrior just has to be
willing and able to answer the phone. However, follow-me lacks some of the features
offered by remote voice products.
For instance, many follow-me products call between two and six numbers in round-robin
fashion until they find you. This sort of search could take several minutes, assuming the
follow-me product dials, waits four or five rings, hangs up, and then dials the next
number. Many callers will refuse to wait this long, even if they hear prompts announcing,
"Please wait while I try the next number
"
Another limitation is that follow-me products are designed with inbound calls in mind.
You can still make outbound calls, but these calls are not tied to the office PBX, which
can complicate administration and make reporting a bit more difficult.
Finally, follow-me products may be incompatible with hotel PBXs. Lets look at
what happens when a follow-me product dials a hotel (say, 1-800-555-1000), but then needs
to dial the room number (say, 1026). After the follow-me product dials the 800 number, the
hotel receptionist usually answers. Now, even if you put some pause characters (commas) in
the dial string, I sincerely doubt even the smartest hotel receptionists would be able to
translate the DTMF digits (1026) that the follow-me product would play into their ears!
I dont want to overstate the limitations of follow-me products. In fact, I like
follow-me products. They certainly have their merits, as you might gather from their
growing popularity among business users. Further, they keep getting better. For example,
some follow-me products can get around the inability of hotel receptionists to translate
DTMF digits. That is, some follow-me products can translate the extension or room number
to a voice prompt, such as "Please transfer me to room XXX."
CONCLUSION
The case for extending corporate voice communications capabilities to remote
workers is compelling. On the one hand, youve got the business imperative of
making remote workers, road warriors, and telecommuters more productive. On the other
hand, youve got the potential for government sanctions. For example, the federal
government is already promoting telecommuting as a way to reduce traffic, smog, and fuel
consumption.
Not that businesses will feel forced into implementing remote voice and/or follow-me
capabilities. Implementing these capabilities should be fairly painless, now that the
technology exists to make such improvements simple and cost-effective. Further, businesses
will look forward to enjoying the benefits of remote voice/follow-me capabilities. For
example, in call centers, agents neednt be "chained" to the physical call
center to receive calls from the ACD. Indeed, they can also perform conference calling,
call recording, and other advanced functionality, all from their homes.
Another example is something I like to call casual telecommuting. In the
not-too-distant future, companies may lend out revolving or shared remote voice units to
employees casual telecommuters who would like to work from home for a day or
two. The sleeker products, such as Lucents Virtual Telephone, wouldnt even
require any sharing or revolving of hard ware, since they would need nothing more than a
data connection to the office and some client software.
As the corporate office extends its voice communications capabilities to remote
workers, we may eventually consider how remote voice/follow-me has a downside: Youre
never away from the office! This isnt as funny as it may sound. Many telecommuters
say theyre able to accomplish a lot more at home simply because they arent
interrupted all the time by incoming phone calls. What happens to such productivity gains
when the home phone is a virtual extension of the corporate PBX? And one of the benefits
of business travel, being able to concentrate on the task at hand (whether it is a seminar
or a trade show or a meeting of some sort), could be undermined by a constant influx of
phone calls.
Eventually, well have to find a way to get the best of both worlds: unbroken
communications on the one hand, and the ability to escape distractions on the other. Right
now, the only option is to turn off the laptop, in the case of remote voice, or to turn
off the cell phone, in the case of follow-me. Can we do better than to rely on the on/off
switch? Perhaps a less abrupt, less all-or-nothing alternative could be found. Something
more sophisticated, more managed, such as a predefined escalation procedure, which could
screen out nuisance calls, but forward really important communications. Of course, it may
be too early to speculate about such refinements. Were still getting experience with
the current generation of remote communications products. This experience will surely
suggest improvements for future generations.
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