The CPaaS market was valued at $11.8 billion in 2022 and is projected to hit $130.8 billion by 2032, according to Acumen Research and Consulting. CPaaS, or Communications Platform as a Service, is a cloud-based toolset enabling developers to embed real-time communication features directly into their existing applications. Think about voice calls, video chat, and messaging woven seamlessly into websites, booking platforms or customer service dashboards. While often compared to ready-made communication apps like Zoom, CPaaS focuses on allowing developers to tailor communication options within their own unique applications.
One such platform is MassageWhiz’s CPaaS platform.
MessageWhiz offers an SMS and business messaging service platform powered by MMDSmart, as part of its integrated CPaaS platform. Its unique optimization tools enable more efficient, engaging and profitable interactions across the customer journey.
Now, more businesses have access to MessageWhiz’s CPaaS platform because it is available on Google (News - Alert) Cloud Marketplace.
“Bringing MessageWhiz to Google Cloud Marketplace will help customers quickly deploy, manage and grow the CPaaS platform on Google Cloud's trusted, global infrastructure,” said Dai Vu, Managing Director, Marketplace and ISV GTM Programs at Google Cloud. “MessageWhiz can now securely scale and support customers on their digital transformation journeys.”
With MessageWhiz, businesses improve, monitor and manage their voice and messaging efforts. They digitally transform the call center to the cloud, which lets businesses easily scale call center activities over a carrier-grade voice network.
Businesses can reach customers over SMS, RCS, WhatsApp, Telegram, Viber and other channels with communication options that include images, video, interactive buttons, file sharing and payment options. Businesses can also send one-time passwords to secure user accounts, confirm transactions and more.
In summary, MessageWhiz improves customer communications at the most opportune and relevant moments to help grow business outcomes.
“Offering MessageWhiz's powerful business messaging on our CPaaS platform on Google Cloud Marketplace makes it more accessible for businesses and helps improve their customer relationships,” said Arie Frenklakh, CEO of MMDSmart, creators of MessageWhiz.
Edited by
Alex Passett
