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Fast Company Press Releases Long-Overdue Primer for Current and Aspiring Intrapreneurs
[March 12, 2024]

Fast Company Press Releases Long-Overdue Primer for Current and Aspiring Intrapreneurs


Fast Company Press is pleased to announce the release of The Inside Innovator: A Practical Guide to Intrapreneurship (Fast Company Press, March 12, 2024, $28.95) by award-winning intrapreneur and author Louis K. Gump. The book is available today everywhere books are sold.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240312275875/en/

The Inside Innovator is available everywhere books are sold. (Graphic: Business Wire)

The Inside Innovator is available everywhere books are sold. (Graphic: Business Wire)

In The Inside innovator, Gump shines a light on the efforts that occur behind the walls of almost every organization. This inspiring yet practical primer focuses on creating value through innovation and growth within larger organizations-from global business titans to local market leaders; from charitable nonprofits to government entities; from educational institutions to informal community groups and beyond; these are the places of the in-house innovators, the explorers, the intrapreneurs.

This hands-on guide is the playbook Gump wishes he'd had years ago while he and his teammates experimented, problem-solved, and ultimately learned how to be successful intrapreneurs. Full of insights from industry leaders as well as essential tools that can be applied practically-this primer will help readers to achieve more, build stronger relationships, and increase personal fulfillment through intrapreneurship.

"Ther are already thousands of compelling books about the entrepreneurs of the world-but what about the innovators who want to make a change in their larger organizations? The intrapreneurs. This book is for them," Gump said.



The author interviewed a range of seasoned intrapreneurs for the book, and has woven their observations into the text. He goes deeper not only into how to deliver on direct business objectives, but also to contribute to and strengthen the broader organization in the process.

To Gump, having intrapreneurs on your team is essential for sustained success. Here's why:


  • Intrapreneurs push established organizations to adapt.
  • Intrapreneurs train the next generation of leaders.
  • Intrapreneurs create transformative growth opportunities for entrepreneurs.
  • Intrapreneurs drive value creation within the organization.

The Inside Innovator is a powerful tool for successful intrapreneurs across industries, and for people at varying stages of their careers. For more information, visit http://louisgump.com.

About the Author

Louis K. Gump is a business builder, transformational leader, and pragmatic optimist. He has worked with some of the most recognized companies in the world, developing talented teams and achieving remarkable success for growth businesses. He has done this from multiple perspectives: as an intrapreneur within large corporations, as CEO and entrepreneur within smaller companies, and in strategic industry leadership roles.

Gump is president of Cambian Solutions, which focuses on excellence in innovation, business growth, and team performance. Earlier in his career, he presided over award-winning mobile businesses at The Weather Channel and CNN. More recently, he has served as CEO of two digital media firms and led Cox Media, the advertising division of Cox Communications, the third largest cable provider in the US. Gump has also held leadership roles in a wide range of industry and community organizations, including ten years on the board of the Mobile Marketing Association, where he served as global chairman. He earned an MBA from the University of Virginia Darden School of Business and a BA from Duke University.

Praise for The Inside Innovator

"Louis Gump was one of the first people to talk to me about expanding access to information by giving people news on their mobile devices. While it is commonplace now, at the time it was transformative. He brings those same types of insights in his new book, The Inside Innovator. He also demystifies the term 'intrapreneurship' and makes the process accessible to people who wish to excel as leaders within larger companies. Whether you are a neuroscientist like me or in a totally different discipline, this book can help you harness your natural talents."
-Sanjay Gupta, Associate Chief of Neurosurgery, Chief Medical Correspondent, #1 New York Times and Wall Street Journal best-selling author

"As a former colleague, I watched Louis lean into mobile products long before anyone could imagine the products or benefits. The Inside Innovator offers unique insights to empower you to create meaningful change within a company!"
-Wonya Lucas, former President and CEO, Hallmark Media

About Fast Company Press

Fast Company Press is a turnkey hybrid publisher for progressive business leaders. With a long-standing reputation in publishing and distribution, we guide authors through the process of turning big ideas into books with big impact.

In partnership with Greenleaf Book Group, authors can harness our hybrid publishing power while expanding their readership by the millions, thanks to Fast Company.


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