Smart home cameras market to grow at a CAGR of 14.78% from 2021 to 2026, Distribution channel expansion strategy to be a key trend - Technavio

NEW YORK, March 28, 2023 /PRNewswire/ -- The global smart home cameras market size is estimated to grow by USD 4.98 billion from 2021 to 2026, according to Technavio. The market is estimated to grow at a CAGR of 14.78% during the forecast period. Moreover, the growth momentum will accelerate. The distribution channel expansion strategy of vendors is a key trend in the market. Home security product manufacturers are adopting an omnichannel strategy. Moreover, vendors are focusing on distributing smart home cameras through physical retailers and third-party online retailers. For instance, companies such as Netgear, Inc., SAMSUNG, Panasonic Corporation, Alphabet In., and Robert Bosch GmbH offer smart home cameras on online shopping portals. Therefore, the global smart home cameras market is expected to grow significantly in terms of total revenue during the forecast period. For more insights about market - Request a sample report

Home cameras market - Segmentation assessment
Segment overview
Technavio has segmented the market based on connectivity (wire-free smart home cameras and wired smart home cameras) and distribution channel (offline and online). 

• The wire-free smart home cameras segment will account for a significant share of the market growth during the forecast period. Wire-free or battery-operated smart home cameras have batteries with a life of five to seven months. In addition, several vendors offer smart home cameras with rechargeable batteries. Such cameras are portable and easy to use. In addition, vendors are focusing on developing innovative cameras. They are incorporating technologies such as near-field communication (NFC), ZigBee, and Z-wave into their products. Therefore, the advantages of wire-free smart home cameras will boost the growth of the segment during the forecast period.

Geography overview
Based on geography, the global smart home cameras market is segmented into North America, APAC, Europe, South America, and Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global smart home cameras market.

• North America will account for 38% of the market's growth during the forecast period. The US is a key contributor to the smart home cameras market growth in North America. However, market growth in this region will be slower than the growth of the market in APAC. Factors such premiumization of products and the rising awareness about smart home cameras will drive the smart home cameras market growth in North America during the forecast period.

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Home cameras market – Market dynamics
Key factor driving market growth

• Premiumization of products is driving the smart home cameras market growth.
• The prices of smart home cameras with innovative features and functionalities are high than the prices of regular home security cameras.
• Vendors are expanding their product portfolio to enable product premiumization in the market.
• They are focusing on differentiating themselves from their competitors by incorporating add-on features and innovative designs into their smart home cameras.
• The use of advanced technologies can help vendors expand their product lines and develop premium products.
• Therefore, the premiumization of products will fuel the market's growth during the forecast period.

Major challenges hindering market growth

• The presence of counterfeit and low-quality products is challenging the smart home cameras market growth. 
• In developing countries such as China, unorganized players offer low-priced counterfeit products.
• Therefore, many customers do not prefer to purchase branded smart home cameras in such countries.
• Manufacturers of counterfeit players have a significant market share in developing economies.
• They incur low investment and operating costs to operate in the market, which enables them to keep the prices of products low.
• Therefore, stiff competition from counterfeit players will impede the growth of well-established manufacturers in the market during the forecast period.

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What are the key data covered in this smart home cameras market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the smart home cameras market between 2022 and 2026
• Precise estimation of the size of the smart home cameras market and its contribution to the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the smart home cameras market across North America, APAC, Europe, South America, and Middle East and Africa
• A thorough analysis of the market's competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of smart home cameras market vendors

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Table of contents

1 Executive Summary

• 1.1 Market overview 
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Connectivity
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Distribution Channel
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem 
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition 
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2021

• 3.4 Market outlook: Forecast for 2021-2026 
• Exhibit 14: Chart on Global - Market size and forecast 2021-2026 ($ million)
• Exhibit 15: Data Table on Global - Market size and forecast 2021-2026 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2021-2026 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

• 4.1 Five forces summary 
• Exhibit 18: Five forces analysis - Comparison between 2021 and 2026

• 4.2 Bargaining power of buyers 
• Exhibit 19: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026

• 4.3 Bargaining power of suppliers 
• Exhibit 20: Bargaining power of suppliers – Impact of key factors in 2021 and 2026

• 4.4 Threat of new entrants 
• Exhibit 21: Threat of new entrants – Impact of key factors in 2021 and 2026

• 4.5 Threat of substitutes 
• Exhibit 22: Threat of substitutes – Impact of key factors in 2021 and 2026

• 4.6 Threat of rivalry 
• Exhibit 23: Threat of rivalry – Impact of key factors in 2021 and 2026

• 4.7 Market condition 
• Exhibit 24: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by Connectivity

• 5.1 Market segments 
• Exhibit 25: Chart on Connectivity - Market share 2021-2026 (%)
• Exhibit 26: Data Table on Connectivity - Market share 2021-2026 (%)

• 5.2 Comparison by Connectivity 
• Exhibit 27: Chart on Comparison by Connectivity
• Exhibit 28: Data Table on Comparison by Connectivity

• 5.3 Wire-free smart home cameras - Market size and forecast 2021-2026 
• Exhibit 29: Chart on Wire-free smart home cameras - Market size and forecast 2021-2026 ($ million)
• Exhibit 30: Data Table on Wire-free smart home cameras - Market size and forecast 2021-2026 ($ million)
• Exhibit 31: Chart on Wire-free smart home cameras - Year-over-year growth 2021-2026 (%)
• Exhibit 32: Data Table on Wire-free smart home cameras - Year-over-year growth 2021-2026 (%)

• 5.4 Wired smart home cameras - Market size and forecast 2021-2026 
• Exhibit 33: Chart on Wired smart home cameras - Market size and forecast 2021-2026 ($ million)
• Exhibit 34: Data Table on Wired smart home cameras - Market size and forecast 2021-2026 ($ million)
• Exhibit 35: Chart on Wired smart home cameras - Year-over-year growth 2021-2026 (%)
• Exhibit 36: Data Table on Wired smart home cameras - Year-over-year growth 2021-2026 (%)

• 5.5 Market opportunity by Connectivity 
• Exhibit 37: Market opportunity by Connectivity ($ million)

6 Market Segmentation by Distribution Channel

• 6.1 Market segments 
• Exhibit 38: Chart on Distribution Channel - Market share 2021-2026 (%)
• Exhibit 39: Data Table on Distribution Channel - Market share 2021-2026 (%)

• 6.2 Comparison by Distribution Channel 
• Exhibit 40: Chart on Comparison by Distribution Channel
• Exhibit 41: Data Table on Comparison by Distribution Channel

• 6.3 Offline - Market size and forecast 2021-2026
• Exhibit 42: Chart on Offline - Market size and forecast 2021-2026 ($ million)
• Exhibit 43: Data Table on Offline - Market size and forecast 2021-2026 ($ million)
• Exhibit 44: Chart on Offline - Year-over-year growth 2021-2026 (%)
• Exhibit 45: Data Table on Offline - Year-over-year growth 2021-2026 (%)

• 6.4 Online - Market size and forecast 2021-2026
• Exhibit 46: Chart on Online - Market size and forecast 2021-2026 ($ million)
• Exhibit 47: Data Table on Online - Market size and forecast 2021-2026 ($ million)
• Exhibit 48: Chart on Online - Year-over-year growth 2021-2026 (%)
• Exhibit 49: Data Table on Online - Year-over-year growth 2021-2026 (%)

• 6.5 Market opportunity by Distribution Channel
• Exhibit 50: Market opportunity by Distribution Channel ($ million)

7 Customer Landscape

• 7.1 Customer landscape overview 
• Exhibit 51: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

8 Geographic Landscape

• 8.1 Geographic segmentation 
• Exhibit 52: Chart on Market share by geography 2021-2026 (%)
• Exhibit 53: Data Table on Market share by geography 2021-2026 (%)

• 8.2 Geographic comparison 
• Exhibit 54: Chart on Geographic comparison
• Exhibit 55: Data Table on Geographic comparison

• 8.3 North America - Market size and forecast 2021-2026
• Exhibit 56: Chart on North America - Market size and forecast 2021-2026 ($ million)
• Exhibit 57: Data Table on North America - Market size and forecast 2021-2026 ($ million)
• Exhibit 58: Chart on North America - Year-over-year growth 2021-2026 (%)
• Exhibit 59: Data Table on North America - Year-over-year growth 2021-2026 (%)

• 8.4 APAC - Market size and forecast 2021-2026
• Exhibit 60: Chart on APAC - Market size and forecast 2021-2026 ($ million)
• Exhibit 61: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
• Exhibit 62: Chart on APAC - Year-over-year growth 2021-2026 (%)
• Exhibit 63: Data Table on APAC - Year-over-year growth 2021-2026 (%)

• 8.5 Europe - Market size and forecast 2021-2026
• Exhibit 64: Chart on Europe - Market size and forecast 2021-2026 ($ million)
• Exhibit 65: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
• Exhibit 66: Chart on Europe - Year-over-year growth 2021-2026 (%)
• Exhibit 67: Data Table on Europe - Year-over-year growth 2021-2026 (%)

• 8.6 South America - Market size and forecast 2021-2026
• Exhibit 68: Chart on South America - Market size and forecast 2021-2026 ($ million)
• Exhibit 69: Data Table on South America - Market size and forecast 2021-2026 ($ million)
• Exhibit 70: Chart on South America - Year-over-year growth 2021-2026 (%)
• Exhibit 71: Data Table on South America - Year-over-year growth 2021-2026 (%)

• 8.7 Middle East and Africa - Market size and forecast 2021-2026 
• Exhibit 72: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
• Exhibit 73: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
• Exhibit 74: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
• Exhibit 75: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)

• 8.8 US - Market size and forecast 2021-2026
• Exhibit 76: Chart on US - Market size and forecast 2021-2026 ($ million)
• Exhibit 77: Data Table on US - Market size and forecast 2021-2026 ($ million)
• Exhibit 78: Chart on US - Year-over-year growth 2021-2026 (%)
• Exhibit 79: Data Table on US - Year-over-year growth 2021-2026 (%)

• 8.9 China - Market size and forecast 2021-2026
• Exhibit 80: Chart on China - Market size and forecast 2021-2026 ($ million)
• Exhibit 81: Data Table on China - Market size and forecast 2021-2026 ($ million)
• Exhibit 82: Chart on China - Year-over-year growth 2021-2026 (%)
• Exhibit 83: Data Table on China - Year-over-year growth 2021-2026 (%)

• 8.10 Japan - Market size and forecast 2021-2026
• Exhibit 84: Chart on Japan - Market size and forecast 2021-2026 ($ million)
• Exhibit 85: Data Table on Japan - Market size and forecast 2021-2026 ($ million)
• Exhibit 86: Chart on Japan - Year-over-year growth 2021-2026 (%)
• Exhibit 87: Data Table on Japan - Year-over-year growth 2021-2026 (%)

• 8.11 UK - Market size and forecast 2021-2026
• Exhibit 88: Chart on UK - Market size and forecast 2021-2026 ($ million)
• Exhibit 89: Data Table on UK - Market size and forecast 2021-2026 ($ million)
• Exhibit 90: Chart on UK - Year-over-year growth 2021-2026 (%)
• Exhibit 91: Data Table on UK - Year-over-year growth 2021-2026 (%)

• 8.12 India - Market size and forecast 2021-2026
• Exhibit 92: Chart on India - Market size and forecast 2021-2026 ($ million)
• Exhibit 93: Data Table on India - Market size and forecast 2021-2026 ($ million)
• Exhibit 94: Chart on India - Year-over-year growth 2021-2026 (%)
• Exhibit 95: Data Table on India - Year-over-year growth 2021-2026 (%)

• 8.13 Market opportunity by geography 
• Exhibit 96: Market opportunity by geography ($ million)

9 Drivers, Challenges, and Trends

• 9.1 Market drivers

• 9.2 Market challenges

• 9.3 Impact of drivers and challenges 
• Exhibit 97: Impact of drivers and challenges in 2021 and 2026

• 9.4 Market trends

10 Vendor Landscape

• 10.1 Overview

• 10.2 Vendor landscape 
• Exhibit 98: Overview on Criticality of inputs and Factors of differentiation

• 10.3 Landscape disruption 
• Exhibit 99: Overview on factors of disruption

• 10.4 Industry risks 
• Exhibit 100: Impact of key risks on business

11 Vendor Analysis

• 11.1 Vendors covered 
• Exhibit 101: Vendors covered

• 11.2 Market positioning of vendors 
• Exhibit 102: Matrix on vendor position and classification

• 11.3 ADT INC. 
• Exhibit 103: ADT INC. - Overview
• Exhibit 104: ADT INC. - Product / Service
• Exhibit 105: ADT INC. - Key news
• Exhibit 106: ADT INC. - Key offerings

• 11.4 Arlo Technologies Inc 
• Exhibit 107: Arlo Technologies Inc - Overview
• Exhibit 108: Arlo Technologies Inc - Business segments
• Exhibit 109: Arlo Technologies Inc - Key offerings
• Exhibit 110: Arlo Technologies Inc - Segment focus

• 11.5 Deep Sentinel Corp 
• Exhibit 111: Deep Sentinel Corp - Overview
• Exhibit 112: Deep Sentinel Corp - Product / Service
• Exhibit 113: Deep Sentinel Corp - Key offerings

• 11.6 Frontpoint Security Solutions LLC 
• Exhibit 114: Frontpoint Security Solutions LLC - Overview
• Exhibit 115: Frontpoint Security Solutions LLC - Product / Service
• Exhibit 116: Frontpoint Security Solutions LLC - Key offerings

• 11.7 Google LLC 
• Exhibit 117: Google LLC - Overview
• Exhibit 118: Google LLC - Business segments
• Exhibit 119: Google LLC - Key offerings
• Exhibit 120: Google LLC - Segment focus

• 11.8 Monitronics International Inc. 
• Exhibit 121: Monitronics International Inc. - Overview
• Exhibit 122: Monitronics International Inc. - Business segments
• Exhibit 123: Monitronics International Inc. - Key offerings
• Exhibit 124: Monitronics International Inc. - Segment focus

• 11.9 Samsung Electronics Co. Ltd. 
• Exhibit 125: Samsung Electronics Co. Ltd. - Overview
• Exhibit 126: Samsung Electronics Co. Ltd. - Business segments
• Exhibit 127: Samsung Electronics Co. Ltd. - Key news
• Exhibit 128: Samsung Electronics Co. Ltd. - Key offerings
• Exhibit 129: Samsung Electronics Co. Ltd. - Segment focus

• 11.10 SimpliSafe Inc. 
• Exhibit 130: SimpliSafe Inc. - Overview
• Exhibit 131: SimpliSafe Inc. - Product / Service
• Exhibit 132: SimpliSafe Inc. - Key offerings

• 11.11 Skylink Group 
• Exhibit 133: Skylink Group - Overview
• Exhibit 134: Skylink Group - Product / Service
• Exhibit 135: Skylink Group - Key offerings

• 11.12 Vivint Smart Home Inc 
• Exhibit 136: Vivint Smart Home Inc - Overview
• Exhibit 137: Vivint Smart Home Inc - Product / Service
• Exhibit 138: Vivint Smart Home Inc - Key offerings

12 Appendix

• 12.1 Scope of the report

• 12.2 Inclusions and exclusions checklist 
• Exhibit 139: Inclusions checklist
• Exhibit 140: Exclusions checklist

• 12.3 Currency conversion rates for US$ 
• Exhibit 141: Currency conversion rates for US$

• 12.4 Research methodology 
• Exhibit 142: Research methodology
• Exhibit 143: Validation techniques employed for market sizing
• Exhibit 144: Information sources

• 12.5 List of abbreviations 
• Exhibit 145: List of abbreviations

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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