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Global Mobile Coupons Strategic Business Report 2023: Higher Redemption Rate Than Traditional Coupons Drives Popularity
[March 16, 2023]

Global Mobile Coupons Strategic Business Report 2023: Higher Redemption Rate Than Traditional Coupons Drives Popularity


DUBLIN, March 16, 2023 /PRNewswire/ -- The "Mobile Coupons: Global Strategic Business Report" report has been added to  ResearchAndMarkets.com's offering.

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In the changed post COVID-19 business landscape, the global market for Mobile Coupons estimated at US$509.7 Billion in the year 2022, is projected to reach a revised size of US$1.6 Trillion by 2030, growing at a CAGR of 15% over the analysis period 2022-2030.

The U.S. Market is Estimated at $150.8 Billion, While China is Forecast to Grow at 19.7% CAGR

The Mobile Coupons market in the U.S. is estimated at US$150.8 Billion in the year 2022. China, the world's second largest economy, is forecast to reach a projected market size of US$242.5 Billion by the year 2030 trailing a CAGR of 19.7% over the analysis period 2022 to 2030.

Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 11.8% and 13.8% respectively over the 2022-2030 period. Within Europe, Germany is forecast to grow at approximately 13% CAGR.

Select Competitors (Total 55 Featured) -

  • Alipay Group
  • American Express Company
  • Apple, Inc.
  • Bharti Airtel Ltd.
  • CouponDunia Media Private Ltd.
  • Google LLC
  • Groupon, Inc.
  • MasterCard, Inc.
  • Quotient Technology Inc.
  • RetailMeNot Inc.
  • Savings.com, Inc.
  • Slickdeals, LLC

What`s New for 2023?

  • Special coverage on Russia-Ukraine war; global inflation; easing of zero-Covid policy in China and its `bumpy` reopening; supply chain disruptions, global trade tensions; and risk of recession.
  • Global competitiveness and key competitor percentage market shares
  • Market presence across multiple geographies - Strong/Active/Niche/Trivial
  • Online interactive peer-to-peer collaborative bespoke updates
  • Access to digital archivesand Research Platform
  • Complimentary updates for one year



Key Topics Covered:

I. METHODOLOGY


II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

  • Rise of Coupon Marketing Provides the Platform for the Growth of Mobile Coupons
  • Global Economic Update
  • World Shifts to an Endemic COVID-19 Strategy With Focus on Multilateral Approach to Managing Future Pandemics
  • War & Inflation Supersedes COVID-19 as Major Downside Risks for the Global Economy in 2022
  • Stubbornly High Inflation Set to Dampen Growth
  • Here's What's Causing the Current Spike in Inflation
  • Shaken by the War, Global Oil Prices Spiral & Feed Inflationary Pressures: Global Average Annual Brent Crude Oil Price (In US$ Per Barrel) for Years 2017 through 2022
  • War-Induced Commodity Price Increases & Broad Based Price Pressures Mark the Return of Global Inflation in 2022: Global Inflation Rates (In %) for the Years 2019 Through 2024
  • After the Pandemic, Global Economic Uncertainty Surges Amidst War, Inflation, Political Tensions & Supply Chain Disruptions Aggravated by China's Slowdown: World Economic Growth Projections (Real GDP, Annual % Change) for the Years 2020, 2021, 2022 and 2023
  • Competition
  • Mobile Coupons - Global Key Competitors Percentage Market Share in 2022 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)
  • Overview of Mobile Coupons
  • Types of Mobile Coupons
  • Advantages of Mobile Coupons
  • Reasons for the Success of Mobile Coupons
  • Recent Market Activity
  • World Brands

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

  • Increased Investments in Loyalty Management Programs Opens New Opportunities for Implementing Mobile Coupon Strategy
  • Robust Spending on Building Customer Loyalty to Spur Increased Use of Mobile Coupons as an Integral Part of the Loyalty Management Strategy: Global Market for Loyalty Management (In US$ Million) for Years 2021, 2023 and 2025
  • Ubiquitous Smartphone Ownership & Their Growing Use for Shopping to Spur Growth in the Market
  • Healthy Demand for Smartphones Creates a Parallel Opportunity for Mobile Coupon Marketing: Global Shipments of Smartphones (in Million Units) for 2020 through 2025
  • Smartphone Usage Presents Increased Growth Opportunities
  • Robust Growth of E-Commerce & M-Commerce Catalyzed by the Pandemic to Spur Growth in the Market
  • Global B2C E-Commerce Sales in US$ Trillion for the Years 2017, 2019, 2021 and 2023
  • Retail M-Commerce Sales as % of Retail E-commerce Sales Worldwide for the Years 2016, 2018, 2020 & 2022
  • Pandemic Fast Forwards eCommerce Growth
  • Higher Redemption Rate Than Traditional Coupons Drive the Popularity of Mobile Coupons
  • Increased Opportunities for Personalization Spur Adoption of Mobile Coupons
  • Here's How AI is Transforming Coupon Marketing
  • AI: A Boon for Coupon Marketing Campaigns
  • What Does it Take to Develop a Successful Mobile Coupon Strategy?
  • Mobile Coupon Strategy
  • Location-based Mobile Coupons Help Increase in-store Traffic

4. GLOBAL MARKET PERSPECTIVE

III. MARKET ANALYSIS

IV. COMPETITION

For more information about this report visit https://www.researchandmarkets.com/r/ae1y1h

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