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SPYR Technologies' Applied Magix Considers Developing Commercial Software To Support Non-Branded ProductsTHE WOODLANDS, Texas, May 05, 2022 (GLOBE NEWSWIRE) -- via InvestorWire -- SPYR Technologies (“SPYR”), a technology company whose subsidiary, Applied Magix, Inc., develops and resells Apple® ecosystem compatible products in the growing multibillion-dollar smart home and connected car markets, considers developing software for non-branded smart products in order to improve and enhance the user experience (UX), enhancing available products without the burden of new hardware development. “In our research into viable products to manufacture or carry, we have come across a number of manufacturers in China, with well-engineered, often excellent hardware, yet abysmally poor software. Since the software is the main point of interaction for customers, badly designed software inevitably results in a bad customer impression of the product,” said Applied Magix CEO Dr. Harald Zink. “By selecting well-engineered products, and re-engineering a better software product to accompany it, we hope to gain the best of both worlds - low development costs (as we don’t have to develop new hardware) and additions to our product line in the form of both the software product, as well as reselling the hardware product with minimal overhead.” “This is the sort of forward thinking that I have come to expect from Applied Magix,” states Tim Matula, chief executive officer of SPYR Technologies. “The ability to look at a problem, and come up with a solution that saves money, while being able to generate profits is what these guys are good at. Can’t wait to see what products they are looking at.” Applied Magix doesn’t discuss future products or services, even really exciting ones, but keep checking SPYR and Applied Magix’s websites, blogs and press releases for news about any further developments and new products. Learn more about Applied Magix by visiting the company’s website at Investors can learn more about SPYR at https://ir.spyr.com/. About SPYR Technologies About Applied Magix Forward-Looking Statements Company Name: SPYR Inc, dba SPYR Technologies Corporate Communications |