Bush's Beans Taps into Internet's Love of Beans to Roll That Beautiful Bean Footage in First-Ever "Can" Film Festival
KNOXVILLE, Tenn., Jan. 26, 2022 /PRNewswire/ -- Bush's® Beans, known for its signature commercials – cue "Roll that Beautiful Bean Footage," is looking to the talented, bean-obsessed social creator community to join in on its next era of beautiful bean content with the first-ever Bush's Beans Can Film Festival.
Experience the interactive Multichannel News Release here: https://www.multivu.com/players/English/8930851-bushs-beans-can-film-festival-contest/
Inspired by all the amazing videos on Reels and TikTok, Bush's is calling on creators to submit their custom bean-themed content to the festival, where one lucky winner's content could be chosen to air as a Bush's commercial along with a $50,000 cash prize. Four secondary prizes of $2,500 each will also be awarded.
"With all the fun bean content online, we've had a front row seat to see just how talented some of these up-and-coming creators are," said
Starting today, creators can enter the Bush's Beans Can Film Festival by developing and submitting a short video (15-30 seconds) highlighting the iconic Bush's Beans cans in a fun, never-before-seen way. Submissions must be posted on Instagram or TikTok using #BushsCanFilmContest by Feb. 11 at 11:59 p.m. ET. For full contest rules, visit bushbeans.com/canfilmfest-officialrules.
To spread the bean love, Bush's has teamed up with fan-favorite social creator, actor and blue cardigan aficionado Adam Rose (@realadamrose) to host the Bush's Beans Can Film Festival. The event will feature a panel of top social creators who specialize in content creation, filmmaking, special effects, stop motion and transitions including Ben Treat (@franticframes), Miranda Morey (@mirandamorey_), Ashley Xu (@ashhasacamera), Julian Bass (@thejulianbass) and Tommy Guta (@tommyguta). They will share exclusive industry knowledge, including their creative process and what it takes to become a successful content creator.
Each creator also developed their very own beautiful Bush's Beans can content for entry inspiration that can be viewed at bushbeans.com/canfilmfest.
The contest will culminate at the virtual Bush's Beans Can Film Festival on March 3 at 2:00 p.m. ET, where the top finalist videos will be debuted, and a winner unveiled. Fans across the country are invited to tune into a live stream of the festival and can register for the event at bushbeans.com/canfilmfest.
About Bush's® Beans
SOURCE Bush's Beans
ITEXPO #TECHSUPERSHOW Expo Hall Open
IDEA SHOWCASE RECEPTION AND PITCH EVENT - Open to all Badge Holders - Sponsored by IKIN
#TECHSUPERSHOW Keynote Presentation by Cisco - Open to all Badge Holders