Biman Bangladesh Airlines adopts comprehensive suite of Sabre solutions to drive revenue growth through digital transformation
SOUTHLAKE, Texas, Sept. 9,?2021 /PRNewswire/ -- Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced a new strategic partnership with Bangladesh's national flag carrier, Biman Bangladesh Airlines (Biman).
Under the new agreement, Biman will adopt the SabreSonic Passenger Service System (PSS) to power digital transformation, drive revenue growth and improve the passenger experience. Biman has also selected a further set of Sabre solutions as well as renewing its global distribution agreement with Sabre to help meet the demands of modern-day travelers, ensure availability across all points of sale, maximize customer acquisition, leverage its loyalty program and stimulate demand as industry recovery gains momentum.
"We're thrilled to embark on a new relationship with Sabre during this critical time for the travel industry," said Dr Abu Saleh Mostafa Kamal, Managing Director and CEO, Biman. "It is more important now than ever that we have agile and advanced solutions to empower us to improve operational efficiencies, boost revenue as we move into recovery, and to create a differentiated brand experience in the competitive Bangladeshi market and beyond. We look forward to flying our nation's bi-colored flag domestically, regionally and internationally as borders re-open, with support from Sabre's robust technology."
SabreSonic PSS is designed to automate and streamline sales and reservations processes, helping airlines maximize revenue opportunities, save costs, enhance inventory revenue optimization, extend their reach through partnerships and maximize efficiency and effectiveness of airline offerings. This latest deal further expands Sabre's global PSS footprint, with the company having announced SabreSonic PSS wins, during its most recent earnings call, expected to bring more than 40 million incremental passengers boarded to the platform.
As well as Sabre's comprehensive, passenger-centric PSS, Dhaka-headquartered Biman will also be utilizing Sabre's:
Mohammed Salahuddin-General Manager-Marketing, Biman Bangladesh Airlines added: "We are delighted to work together with leading global airline solution provider, Sabre, that allow Biman to access all the services we require through one single platform, supporting us on our digital transformation journey and enabling Biman to be more competitive in the local, regional and international airline markets."
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About Biman Bangladesh Airlines
Biman's present Domestic destinations are Barishal, Chattogram, Cox's Bazar, Jashore, Rajshahi, Saidpur & Sylhet and International destinations are Abu Dhabi, Bangkok, Dammam, Delhi, Doha, Dubai, Guangzhou, Hong Kong, Jeddah, Kathmandu, Kolkata, Kuala Lumpur, Kuwait, London, Manchester, Medina, Muscat, Riyadh & Singapore.
Biman has a fleet of 21 state-of-the-art aircraft, which includes 04 (four) 777-300ER, 02 (two) 787-9, 04 (four) 787-8, 06 (six) 737-800 and 05 (five) Dash8-400 aircraft. Biman is the sole ground handling service provider for the foreign airlines operating flights to and from Bangladesh. The airline also owns some subsidiary businesses like Flight Catering, Aircraft Maintenance/Technical Services, Aviation related Training, Poultry, Printing Press, Vehicle Maintenance, etc.
In the last decade, Biman's on-ground and in-flight services have been improved to a great extent and reached to the level of the international standards. Biman is an IOSA (IATA Operational Safety Audit) certified airlines since 2008.
The airline is planning for gradual expansion of its network and fleet in the coming years, and expecting to resume its services to Chennai, Mumbai, Tokyo & Toronto and commence operation to Colombo, Male' & New York in near future.
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SOURCE Sabre Corporation
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