CAMP Launches World's First E-Commerce Platform For Kids
"Grown ups used to give kids a little 'walking around' money to treat themselves every now and then," said Ben Kaufman, CEO of CAMP. "Today, kids can't use cash online, and there are very few real world stores that curate a kid-safe assortment of toys, gifts and treats. CAMP's Present Shop reignites the magic we all felt as kids walking through a mall with a $10 bill."
With Present Shop, kids ages 3-12, can now discover, choose and send the perfect gift directly to parents, teachers or friends on any occasion, like Birthdays, Father's Day or Just Because. Additionally, parents can allow kids to shop for themselves as a reward for things like doing their chores, getting good grades or for just being awesome.
To do so, parents set up a one-time use code for kids to have their own shopping adventure. Present Shop is Children's Onine Privacy Protection Act (COPPA) compliant and empowers kids to understand the value of their choices.
How Present Shop Works:
This new e-commerce platform provides a safe and modern-day shopping experience for kids while also allowing parents to save time and money. "Every week it seems like one of my kids needs to buy a gift for a classmate or relative. It's much more fun for them to do it on their own and frankly for me, too," continued Kaufman. Present Shop shifts this responsibility from parents into a fun-filled adventure for kids.
Parents can explore CAMP's Present Shop on camp.com/present. Please visit camp.com and follow on Instagram and Facebook (@campstores) to keep up with all the latest news.
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